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Explore Why Lego Is So Expensive | So Expensive | Business Insider with 9,862,030 views, 122,710 likes, and 8,038 comments. Experience the impact of this video content that has captured audience attention.

Lego is the world's largest toy company but it's gained a reputation for being an expensive hobby. Since 2007, Lego has released dozens of sets that cost over $300. The most expensive Star Wars sets cost $850. And prices for vintage Lego sets can reach over $1,000. These high prices have caught the attention of thieves, who in some cases have stolen about $300,000 worth of Lego. So, how did we get here? How did Lego go from a children's toy to a collector's item? And why is it so expensive? 00:00 - Intro 01:12 - Lego's Rise 02:39 - The Lego System 05:39 - Lego's Fall 07:39 - Adult Fans Of Lego 13:07 - Conventions 14:32 - Lego Resale Market 17:34 - Lego's Rise (Again) 19:37 - Products For Kids And Adults 22:54 - Why Lego Is So Expensive 25:51 - Will Lego's Success Last? 28:04 - Credits ------------------------------------------------------ #lego #toys #businessinsider #soexpensive MORE SO EXPENSIVE VIDEOS: Why Hagoromo Chalk Is So Expensive | So Expensive | Business Insider https://youtu.be/BORVxbsdkCM?feature=shared Why Michelin-Starred Chefs Are Paying Premium For One Of Korea's Rarest Seaweeds | So Expensive https://www.youtube.com/watch?v=uSEOfPg0Ki4&t=0s Why India's $12 Million Cricket Bat Industry Is Fueled By UK Trees | So Expensive | Business Insider https://www.youtube.com/watch?v=b5k2ewUwInc&t=0s Business Insider tells you all you need to know about business, finance, tech, retail, and more. Visit our homepage for the top stories of the day: https://www.businessinsider.com Business Insider on Facebook: https://www.facebook.com/businessinsider Business Insider on Instagram: https://www.instagram.com/insiderbusiness Business Insider on Twitter: https://www.twitter.com/businessinsider Business Insider on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143 Business Insider on TikTok: https://www.tiktok.com/@businessinsider Why Lego Is So Expensive | So Expensive | Business Insider

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