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Your best coaching stories are confidential. Here's how executive coaches still turn them into LinkedIn posts, without ever exposing a content ideas client executive coach. Learn the 4 content pillars, 3 ethical ways to share client insight, and content ideas as an executive what to post on Linkedin as a coach the weekly idea note that means you never run out of content ideas. CHAPTERS 0:00 Why coaches stop posting 0:13 The 4 content pillars (and what to avoid) 1:02 Confidential clients: 3 safe ways to post 1:39 The elevator test: is it safe to post? 1:50 Never run out of content ideas 2:25 The ratio: teach, prove, provoke 2:45 Homework and next lesson IN THIS VIDEO - The two excuses that stop coaches from posting: "I don't know what to say" and "Everything interesting I know, I learned in a confidential room" - The 4 content pillars for coaches of senior leaders: leadership insight, your method, client transformation, and the human behind the coach - 3 safe ways to use confidential client work: the composite, the aggregate result, and the permissioned story - The elevator test for deciding what is safe to post - The idea note: one week of paying attention gives you 2-3 weeks of posts - The post ratio: roughly half teach, about a third prove, the rest provoke WHO IT'S FOR Executive and leadership coaches who work with senior leaders and want to be known for something specific. QUICK ANSWERS How can coaches post when their client work is confidential? Share the lesson, protect the person: use a composite, an aggregate pattern, or a permissioned, anonymized story. What is the elevator test? If you’d hesitate to say it in an elevator with the client standing behind you, don’t post it. How do executive coaches never run out of content ideas? Keep one idea note open all week and add a line whenever a client says something that stops you. One week gives you 2-3 weeks of posts. What is a good post mix for coaches? Roughly half teach, about a third prove results, and the rest provoke thought. HOMEWORK Write your three or four pillars, start your idea note today, and share your pillars in the comments. Next lesson: turning one idea into a post a busy executive actually stops for. Subscribe so you don't miss it. #ExecutiveCoaching #LinkedInMarketing #CoachingBusiness #ContentStrategy #ThoughtLeadership

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