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How Beauty Brands Win on Pinterest: Visual Search and Predicting 2026's Trends Analytics Table
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About How Beauty Brands Win on Pinterest: Visual Search and Predicting 2026's Trends
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โ How Beauty Brands Win on Pinterest: Visual Search and Predicting 2026's Trends ๐@Tash_courtenay ๐ Watch The Video & Donโt Forget to Like, Comment, Subscribe, & Share ๐งก ๐ The brain processes images 60,000 times faster than text. For a category as visual as beauty, that changes everything about how consumers discover and decide. ๐ Aisha Mace, who leads the Health and Beauty team at Pinterest, takes the stage to explain the role Pinterest plays in a beauty consumer's life, and to lift the lid on how the platform builds its remarkably accurate trend predictions. With a background of nearly two decades at Google, Aisha makes the case for how text-based search is shifting toward visual and multimodal discovery, and why beauty in particular is so often found by look, texture and feel rather than words. ๐ She walks through how people actually search on Pinterest, from AI assistant search to deep visual scrolling and multimodal queries, and why Pinterest shapes decisions earlier than any other platform, with users planning life moments six to twelve months ahead. She then unpacks Pinterest Predicts, the platform's annual forecasts made with an accuracy rate above 88%, and shows how to apply 2026 trends to beauty beyond the obvious, plus the colour palette set to define the year ahead. ๐ This talk was recorded at CEW Future Beauty 2026, hosted by Tash Courtenay-Smith, in partnership with CEW, Google, Amazon and Tash Partners. ๐ Subscribe and follow the full series as we move through every session of the summit. ๐ In this video: Why visual search is reshaping how beauty consumers discover products The different ways people search on Pinterest, from AI assistant to multimodal How Pinterest delivers incremental audiences other platforms don't reach Why the platform shapes decisions six to twelve months before the moment Inside Pinterest Predicts and its 88%-plus accuracy rate How to apply 2026 trends to beauty beyond the obvious The colour palette set to define the year ahead ๐ CEW Future Beauty Summit 2026 Hosted by Tash Courtenay-Smith In partnership with CEW, Google, Amazon and Tash Partners ๐ Tash Partners Newsletter: ๐ https://www.linkedin.com/newsletters/tash-insights-7059634523751202816/ ๐ถ WATCH MORE VIDEOS โ Opening the CEW Future Beauty Summit 2026 | Tash Courtenay-Smith ๐ https://youtu.be/PJJr5GYiFTQ โ Is Your Beauty Brand AI-Ready? Winning at Conversion and the Future of Ecommerce ๐ https://youtu.be/SmOZKcktGWg โ Run With The Night (AI Music Video) - Lyrics Edition ๐ https://youtu.be/Q9a6o_7_3oo โ Music & AI Avatars: Transforming the Future of Entertainment ๐ https://youtu.be/qWVWFNbWB_U โ Run With The Night, (AI Music Video), Directorโs Cut & Official Video ๐ https://youtu.be/bKuJkfyctTM โ Introducing AI Tash V5 โ Full Digital Character Revealed ๐ https://youtu.be/4t9D0b0umJU โ Meet AI Tash V1โV5 โ Watch Her Evolve ๐ https://youtu.be/VZVrZoWxQDw โ Hi, I'm Tash. ๐ https://youtu.be/7enT385pOco โ What if I told you Iโm not real? Meet my AI avatar. ๐ https://youtu.be/pVbZRB08f3U ๐ Linkedln: ๐ https://www.linkedin.com/in/natashacourtenaysmith/ ๐ Instagram: ๐ https://www.instagram.com/tash_courtenay/ ๐ Follow on TikTok: ๐ https://www.tiktok.com/@tash_courtenay_smith ๐ Twitter: ๐ https://x.com/tash_courtenay?lang=en ๐ Work with me: ๐ https://www.tash.partners/work-with-me ๐ The Notting Hill Shopping Bag: ๐ https://www.nottinghillbag.com/ ๐ Join my community: ๐ https://www.tash.partners/newsletter-sign-up #TashCourtenaySmith #FutureBeauty #CEW #Pinterest #VisualSearch #BeautyTrends2026 #BeautyDiscovery #BeautyIndustry #BeautyBusiness #PinterestPredicts #BeautyMarketing #TrendForecasting #CosmeticExecutiveWomen #SocialDiscovery #BeautyInnovation #podcast #motivation #founder #TashPartners #digitalmarketing #ceo
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