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Explore 25 Retail Giants Were Asked If Your Data Sets Your Price with 947 views, 1 likes, and 1 comments. Experience the impact of this video content that has captured audience attention.

Could your location, browsing history, abandoned cart, or even mouse movements affect the price, coupon, or product ranking you see? In May 2026, Congress asked 25 major food and pharmacy retailers whether personal data helps determine what shoppers pay. The FTC had already examined documents from six pricing intermediaries whose tools reached at least 250 client businesses. This investigation follows that hidden layer—and the price you never get to see. Important context: the congressional letters are questions, not findings against all 25 retailers. The FTC findings are preliminary and aggregated. The 25 retailers, six analyzed intermediaries, and 250-plus clients are separate datasets; the public record does not prove a connection between a specific retailer and a named intermediary. Watch the paired Short: https://youtube.com/shorts/wVZmtnNJs5c Watch next: 1.3 Million Apartments: How Corporate Landlords Let an Algorithm Help Set the Rent — https://www.youtube.com/watch?v=qXqW2H7o_40 Selected sources: - House Energy and Commerce inquiry: https://democrats-energycommerce.house.gov/media/press-releases/pallone-launches-surveillance-pricing-inquiry - FTC initial findings: https://www.ftc.gov/news-events/news/press-releases/2025/01/ftc-surveillance-pricing-study-indicates-wide-range-personal-data-used-set-individualized-consumer - FTC research summaries: https://www.ftc.gov/system/files/ftc_gov/pdf/p246202_surveillancepricing6bstudy_researchsummaries_redacted.pdf - New York attorney general on the Instacart study: https://ag.ny.gov/press-release/2026/attorney-general-james-demands-answers-instacart-about-algorithmic-pricing - Electronic shelf-label study: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=5271491 - Maryland HB 895: https://mgaleg.maryland.gov/mgawebsite/Legislation/Details/hb0895/?ys=2026rs Listen to The Silicon Valley Thirst Trap Podcast: https://svthirsttrap.substack.com/ #SurveillancePricing #AI #Retail #ConsumerPrivacy #Tech 00:00 The price that watches back 00:32 Twenty-five letters, one question 01:11 Three systems behind one tag 01:50 The middlemen behind the aisle 03:06 The 25-letter fingerprint 03:49 What the Instacart study proves 04:42 The countercase and new laws 05:31 The missing receipt

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