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Explore Vamp's Founder on Why Black Women Can't Get Funded (And How She Beat the System) with 1,479 views, 89 likes, and 8 comments. Experience the impact of this video content that has captured audience attention.

🚀 The Audacity of Entrepreneurship: Bootstrapping a Cultural Powerhouse with Christina Okorocha In this powerful episode of Asset Avenue, Bola Sol sits down with Christina Okorocha, co-founder of the award-winning cultural marketing agency VAMP, to discuss what it really takes to build a successful business from the ground up. From starting VAMP at university to leading campaigns for global brands and blockbuster films like Black Panther and Girls Trip, Christina shares the realities of entrepreneurship, bootstrapping, influencer marketing, networking, and building legacy as a Black female founder. This episode is packed with gems for entrepreneurs, creators, marketers, founders, and anyone navigating business, culture, and the creator economy. 🔥 In This Episode: ✨ Building VAMP from a university idea into a global agency 💰 The truth about bootstrapping for 10 years 🎬 Working on Black Panther, Disney & Girls Trip campaigns 📱 The rise of influencer marketing & the “Zoella Effect” 🤝 Why “networking horizontally” can change your life 🧠 Self-belief, confidence & entrepreneurial mindset 📈 Negotiation, sales & scaling a creative business 👩🏾‍💼 The challenges Black women face in venture capital 🏆 Creating long-term impact through culture and business ⏱️ Timestamps: 00:00 — Introduction: Identifying your greatest asset 00:36 — What is VAMP? Defining cultural marketing 02:41 — Internships at Canon & Google 04:19 — Starting VAMP while at university 05:58 — The “Zoella Effect” & influencer monetisation 07:13 — Running your own race & competition 09:50 — First major break: Girls Trip 10:53 — Scaling to Disney & Black Panther 13:42 — The cost of bootstrapping & VC funding realities 15:42 — Why starting young gives you “audacity” 17:12 — Empowering Black women through VAMP initiatives 21:26 — Managing personal vs business finances 23:14 — Self-belief in entrepreneurship 25:06 — Betting on yourself 28:12 — Female business relationships & mentorship 31:04 — Why you must “Network Horizontally” 33:31 — Navigating the ebbs & flows of life 35:40 — The CFO talk: Money & co-founders 38:03 — What bootstrapping protects you from 39:55 — Negotiation & sales mastery 42:02 — Asset Avenue Rapid Fire 44:03 — Authentic self vs professional narrative 45:17 — One £50M business or ten £5M businesses? 47:40 — The legacy of VAMP 📲 Connect with Christina Okorocha: Instagram: @ChristinaOk LinkedIn: Christina Okorocha 📲 Connect with Bola Sol: Instagram: @Bola_Sol 🎧 Subscribe for more conversations on entrepreneurship, wealth, business, mindset, and culture. #Entrepreneurship #BusinessPodcast #ChristinaOkorocha #VAMP #BolaSol #StartupGrowth #InfluencerMarketing #CreatorEconomy #BlackEntrepreneurs #WomenInBusiness #Bootstrapping #MarketingAgency #FounderStory #BlackPanther #Disney #AssetAvenue

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