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Explore Why We Hate Agencies – Andrew Wilkinson on Burnout, Delegation & Building Tiny with 9,364 views, 227 likes, and 28 comments. Experience the impact of this video content that has captured audience attention.

Andrew Wilkinson (Tiny, Metalab, Dribbble, Aeropress…) has been one of my biggest inspirations in the last 10 years. I never thought he’d accept my podcast invitation — and yet, a few weeks later, I was flying to Canada to interview him in person. In this episode of Cosa Sposta, we go deep into: - Why agencies are some of the most stressful businesses in the world - What it feels like to build a $300M empire — and still be anxious - How Andrew learned to delegate everything he hates doing - What “anti-goals” are and how they changed his life - The surprisingly simple reason why incentives break or scale a company - When to sell a business (even if you love it) - And what actually moves the needle — in work and in life This is not just for agency founders. It’s for anyone wondering: is this really the game I want to keep playing? 📕 Books mentioned (affiliate links) - Never Enough by Andrew WIlkinson: https://amzn.to/3HwWlYX (affiliate link) - The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael Gerber: https://amzn.to/4jSLlTh 📷 My Gear (affiliate links) Headshot: Sony Alpha ZV-E10: https://amzn.to/4nbSsJi Headshot: Sony FE 35 mm f/1.8 https://amzn.to/4ljLuAm Microphone: RØDE Wireless Go II https://amzn.to/43Upw0V Wide shot: https://amzn.to/4kQAZEy Tripod: https://amzn.to/3FPbdBF SD Card: https://amzn.to/4kKWOWa COSA SPOSTA is a series of interviews with leaders in the digital product space who have achieved extraordinary results—exploring how they see the world. 📩 For collaborations or guest inquiries: [email protected] 🎧 COSA SPOSTA is also available on podcast platforms: Spotify and Apple Podcast. You can also follow me on Telegram, where I share the most interesting links and behind-the-scenes content: http://telegram.me/mchgli Follow COSA SPOSTA on social media: TikTok: https://www.tiktok.com/@mchgli Instagram: https://www.instagram.com/cosa.sposta/ Follow Andrew Wilkinson on YouTube: @NeverEnoughPod CREDITS Editor: Mara Cecili Audio Specialist: Andrea Garofalo Chapters 0:00 Why Agencies Burn People Out 5:01 Comfort Kills Growth 10:02 Scaling Metalab’s Unique Strategy 15:03 Why Big Companies Struggle to Innovate 20:04 Joy vs. Success in Business 25:05 Building a $300M Empire 30:06 The Power of Anti-Goals 35:07 Letting Go of Control 40:08 Incentives that never works 46:07 Tiny stocks performance 50:10 When to Sell Your Company 55:11 Cosa sposta? What Actually Moves the Needle 59:00 Rapid-Fire questions: Books, Music, Habits, Advice

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