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Explore Episode 17: Authentic Listening, Empowered Birth & Building a Purpose-Driven Business with Ursula with 1,152 views, 1 likes, and 0 comments. Experience the impact of this video content that has captured audience attention.

What does it actually take to rebuild trust in a healthcare system during a crisis? Ursula Sabia Sukinik, founder of Birth You Desire, has spent her career answering that question from inside the birth world. She joins host Mel C on the Six Figure Chicks Podcast for a powerful, no-fluff conversation about advocacy, authenticity, and building a business rooted in deep care. As a birth worker supporting families through fertility, pregnancy, delivery, and postpartum, Ursula built Birth You Desire into a multi-state doula collaborative serving clients nationally and internationally with evidence-based, compassionate care. In this 15-minute conversation, she and Mel unpack how COVID reshaped the entire birth world and redefined the role doulas play in the delivery room, and what it actually took to re-establish trust with healthcare systems when everything felt uncertain. Ursula makes the case that authentic listening — not strategy or sales tactics — is the single most important skill in her business, and shares how she's used social media to educate, demystify birth, and amplify her clients' voices instead of her own. Ursula also opens up about turning her own lived challenges into deeper empathy and stronger leadership, her experience as a contributing author in the Six Figure Chicks collaboration, and the confidence that came from finally putting her story in print. She's candid about why waiting for the "perfect time" often holds women back from reaching their next level — and why showing up imperfectly is usually better than not showing up at all. If you're in birth work, healthcare, or any client-facing business built on trust, this episode is a reminder that powerful businesses are built through presence, passion, and the courage to show up authentically. In this episode: • How COVID reshaped the birth world and the role of doulas • Re-establishing trust with healthcare systems during crisis • Why authentic listening is the most important business skill • Using social media to educate, demystify birth, and amplify client voices • Turning lived challenges into deeper empathy and leadership Topics covered: doula and birth worker advocacy, rebuilding trust in healthcare, authentic listening in business, postpartum and pregnancy support, social media for client-facing businesses, women in business podcast, published author confidence, birth work leadership, evidence-based doula care, overcoming perfectionism in business. Connect with Six Figure Chicks: Website: https://sixfigurechicks.com Facebook: https://www.facebook.com/SixFigureChicks Instagram: https://www.instagram.com/thesixfigurechicks/ LinkedIn: https://www.linkedin.com/company/thesixfigurechicks/ YouTube: https://www.youtube.com/@sixfigurechicksmovement TikTok: https://www.tiktok.com/@sixfigurechicksmovement #sixfigurechicks #doulaadvocacy #birthwork #womeninbusiness #authenticleadership #postpartumsupport #publishedauthor #healthcaretrust #clientcaring #entrepreneurship © 2026 Six Figure Chicks. All rights reserved. This content is the property of Six Figure Chicks and may not be reproduced, distributed, or used without written permission.

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