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Explore S2E3: Just Us with Liz and Kere Podcast - The Kinfolk and Skinfolk Episode with 5,801 views, 225 likes, and 30 comments. Experience the impact of this video content that has captured audience attention.

What would you say if opportunity met you in an elevator? 👀 In this episode of Just Us with Liz & Kere, we introduce a brand new segment—The Elevator Pitch—and welcome our first-ever guest, entrepreneur and master esthetician Erica Fulton, owner of Kin Skin & Wellness. From corporate strategy to entrepreneurship and self-care, this episode is packed with gems on how to show up prepared, positioned, and confident. 💼 IN THIS EPISODE, WE TALK ABOUT: ✔️ What an elevator pitch is—and why you need one ✔️ How to clearly communicate your value ✔️ Transitioning from military service to entrepreneurship ✔️ Skincare for melanated skin & common myths ✔️ The connection between stress, health, and your skin ✔️ Why self-care is essential—not optional ⏱️ TIMESTAMPS 00:00 – Welcome to Just Us with Liz & Kere 00:00:45 – Teachable Moment: What is an elevator pitch? 00:02:10 – Key components of a strong elevator pitch 00:05:10 – Why your elevator pitch matters for your career 00:06:30 – Introducing our first guest: Erica Fulton 🎉 00:08:40 – Erica’s elevator pitch (masterclass!) 00:09:30 – Breaking down what makes a great pitch 00:11:00 – Erica’s background: military to entrepreneurship 00:12:00 – What is paramedical tattooing? (powerful impact) 00:13:20 – Restoring confidence after trauma & surgery 00:14:30 – Mind-body connection: how skin reflects stress 00:15:00 – Skincare myths: yes, Black women need SPF 👀 00:16:00 – Gut health, stress & skin explained 00:18:00 – Creating safe spaces through wellness services 00:18:50 – How Erica got started in esthetics 00:20:00 – Representation in skincare for melanated skin 00:21:30 – Hyperpigmentation explained (the science!) 00:23:00 – Why TikTok skincare trends can be risky ⚠️ 00:25:00 – How to connect with Erica & Kin Skin Wellness 00:26:00 – Water & skincare: fact or fiction? 💧 00:27:30 – “Black don’t crack”… or does it? 👀 00:30:00 – Final advice: self-care, rest & consistency 00:33:00 – Boss It, Gloss It, or Toss It (fun segment begins 🔥) 00:33:30 – Hot comb vs flat iron vs curling iron 00:37:00 – Bar soap vs body wash vs water debate 😂 00:40:00 – Washcloth vs African net vs loofah 00:42:30 – Bonnet vs scarf vs satin pillowcase 00:50:00 – Quick take: what feminism really means 00:52:00 – Closing + where to find Just Us merch 💡 KEY TAKEAWAY “If I asked you to list everyone you love… how long would it take for you to get to yourself?” 🎧 WATCH / LISTEN Full episode available on YouTube, Spotify & all platforms 🔗 https://linktr.ee/lizthepurposecoach 📲 CONNECT WITH OUR GUEST Erica Fulton 🌐 www.kinskinwellness.com 📱 @kinskinwellness 💬 JOIN THE CONVERSATION Do you have your elevator pitch ready? 👀 Or are you still “figuring it out”? Drop your answer in the comments ⬇️ 🔔 DON’T FORGET Subscribe for real conversations for Black women navigating corporate spaces 👍 Like | 💬 Comment | 🔁 Share 🏷️ HASHTAGS #JustUsPodcast #ElevatorPitch #BlackWomenInBusiness #Entrepreneurship #SkincareForBlackWomen #CareerGrowth #WomenInLeadership #SelfCareMatters #BossItOrTossIt

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