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How This Fake Rolex Mistake Sparked a Multi-Million Dollar Watch Business Analytics Table

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About How This Fake Rolex Mistake Sparked a Multi-Million Dollar Watch Business

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How This Fake Rolex Mistake Sparked a Multi-Million Dollar Watch Business Welcome to Montreal! Today, we're on the ground floor at the Canadian Watches and Jewelry Show (CWJS) to hang out with event founders Hayden and Alan. This trade show has quickly become the ultimate hub for Canadian watch enthusiasts, beginners, and serious collectors to buy, sell, trade, and discover incredible timepieces. But how did this show even come to be? In this video, Hayden and Alan share their hilarious and inspiring origin story. It all started when Alan reconnected with Hayden to help him sell what he thought was a genuine Rolex—only to meet up at a local restaurant and find out it was a total fake! Instead of calling it quits, that moment sparked a partnership that took them from flipping a Hublot watch for cash to managing a massive luxury inventory and launching Montreal's premier watch exposition. We also dive into how the show blends Authorized Dealers (like Tissot and Seiko) with top-tier pre-owned and gray market watch dealers, plus Hayden's top rules for flipping luxury watches without losing your shirt. Inside this video: A tour of the Canadian Watches and Jewelry Show in Montreal/Laval. The fake Rolex story that started an entire business venture. Navigating the gray market and how to wear luxury watches for free. Bridging the gap between fashion watch retail and high-end horology. 🔗 Read more: WatchDNA.com/CWJS 📲 Subscribe for more: YouTube.com/@watchdna 🔗 Discover more: ⌚️ WatchDNA.com 📲 Follow WATCHDNA: 📷 Instagram: @WatchDNA 🐦 Twitter: @WatchDNA Timestamps: 0:00 - Welcome to Montreal: Exploring the Watch Scene 0:13 - What is the Canadian Watches & Jewelry Show? 0:42 - Meeting the Exhibitors: From Tissot to Pre-Owned Gray Market 1:07 - High School Friends Reconnecting Over Timepieces 1:23 - The Meeting: "Bro, Your Rolex is Fake!" 1:51 - The First Flip: Selling a Hublot Watch for Cash 2:11 - Working Retail & Discovering the Power of the Gray Market 2:34 - Hayden's Rules: How to Wear Luxury Watches For Free 3:00 - Scaling from a Few Hundred Dollars to a Heavy Inventory #WatchFlipping #Rolex #GrayMarket #CanadianWatchesAndJewelryShow #MontrealWatches #WatchCollecting #LuxuryWatches #Hublot #PreOwnedWatches #WatchEnthusiast #WatchDealer #FlippingWatches #Horology #Tissot #Seiko

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