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🛑 Stop Chasing Clients! The 7-Step Marketing Framework for Coaches | Mind Management Mentors Getting your coaching certification was the easy part... but where are the clients? If you feel like you’re doing all the "right" things but are still just shouting into the void on social media, this episode is your new North Star. In this episode of the Mind Management Mentors podcast, host Cody Cudworth sits down with digital marketing expert Elle McDonald to solve the ultimate mystery: Marketing for new and growing coaches. Elle breaks down exactly what most coaches get wrong about client acquisition and reveals her no-nonsense, highly effective 7-Step Marketing Framework that actually converts followers into paying clients. 🚀 In this episode, you’ll learn: Why the traditional "Ideal Client Avatar" is dead—and how to use the Japanese Ikigai approach instead. The biggest trap coaches fall into on social media (Hint: Stop using confusing industry jargon!). Why having a website right away might actually be hurting your business. How to stop smelling like "desperation" and reframe your sales mindset to focus purely on serving. The real reason you need to get your audience OFF of social media as quickly as possible. Plus, stick around until the end for a fun tangent where Cody and Elle geek out over Terry Pratchett’s Discworld and the internet conspiracy of the lost "Tartarian Empire!" ⏱️ Chapter Breakdown (Skip to your favorite part!): 00:00 - The Hardest Part of Coaching (It's Not the Certification!) 01:40 - Meet Elle McDonald: Digital Marketing Expert 06:09 - The #1 Mistake Coaches Make Before Even Starting 08:03 - Harry Potter vs. Discworld (A Fun Tangent!) 11:08 - The "Ikigai" Approach: Finding Your True Ideal Client 15:00 - Stop Using Coaching Jargon! (Sell the Sizzle, Not the Steak) 21:10 - Elle’s 7-Step Marketing Framework Revealed 28:50 - Why You NEED to Extract Followers Off Social Media 32:11 - Flipping the Script on Sales (Curing "Commission Breath") 40:47 - The Ultimate Truth Bomb for Growing Your Practice 44:05 - Bonus: Tartarian Empire Conspiracy & Sci-Fi Geeking Out! 💡 Join the Conversation: Are you the "conventional" or "unconventional" coach in your niche? Let us know in the comments below! 👇 🔔 Don't forget to SUBSCRIBE for more episodes on how to grow, scale, and manage your coaching business! #CoachingBusiness #DigitalMarketing #ClientAcquisition #LifeCoachTips #MindManagementMentors #MarketingForCoaches #Entrepreneurship #Ikigai

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