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In this interview from Red Hat Summit 2026 in Atlanta, Leigh Day, senior vice president and chief marketing officer of Red Hat, joins theCUBE's Rebecca Knight to discuss the Summit's evolution over two decades and how Red Hat is embracing AI as a collaborative tool across its own marketing organization. Day reflects on a journey that began with single-product Linux conversations and now centers on AI, sovereignty and virtualization — while the community energy that defines Red Hat has endured throughout. She details two new event formats introduced this year: product spotlights built to accommodate growing demand for roadmap sessions across Red Hat Enterprise Linux, Ansible and OpenShift, and late night labs that extend hands-on learning beyond typical conference hours. The conversation also explores the 20th anniversary of the Innovation Awards, with Day highlighting the two qualities that distinguish winning projects: operational efficiency and meaningful community impact. This year's honorees — spanning a satellite provider in Argentina, a bank in Dubai, a telco in New Zealand and TD Bank — reflect that dual mandate. Day shares how Red Hat's marketing team draws a deliberate line between tasks that require human authenticity, such as original artwork and customer storytelling, and those where AI accelerates output — including asset production and a marketing analytics tool built on OpenShift that surfaces global engagement data across the entire team. With over 7,000 attendees converging on Atlanta's Georgia World Congress Center, she outlines why the Summit's defining purpose remains unchanged: sending practitioners and decision-makers home inspired and equipped to apply what they've learned. Find more SiliconANGLE news and analysis https://siliconangle.com/ Follow theCUBE's wall-to-wall event coverage https://siliconangle.com/events/ Learn about the latest theCUBE events https://www.thecube.net/ 00:00 - Intro 00:06 - Red Hat Summit: Evolution, Insights, and Innovation 02:27 - Innovation Awards: Celebrating Two Decades of Excellence 05:07 - Collaborative Innovation: Human-AI Synergy in Marketing 07:47 - Reflecting on Community and Future Endeavors #theCUBE #RHSummit #theCUBEresearch #RedHat #OpenSource #AI

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