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Explore Mortgage Advisors: Send the Right Signals — Steve Saxton | The Way with Dino Katsiametis with 513 views, 0 likes, and 1 comments. Experience the impact of this video content that has captured audience attention.

“It means that you’re niching down so that the person looking for you can find you.” Steve Saxton shows how to send the right signals so Google and AI know who you are. Steve joins Dino Katsiametis to walk through his system: get specific about who you serve, say the same thing on every platform, turn real closings into stories, and ask for reviews the easy way. Get the playbook https://DinoKatsiametis.com/signal-stack/ Episode page https://DinoKatsiametis.com/podcast/s2e11-steve-saxton/ ABOUT STEVE Founder, Christian Roberts Mortgage, Utah. Jumbo loans for self-employed borrowers. Instagram @stevesaxton_. LISTEN Apple https://podcasts.apple.com/us/podcast/the-way-with-dino-katsiametis/id1775300814 Spotify https://open.spotify.com/show/6Cb8ZGmybCDX3tPX9ErW9a iHeart https://www.iheart.com/podcast/1333-the-way-with-dino-katsiam-240127775/ YouTube https://www.youtube.com/@TheWayWithDinoKatsiametis FOLLOW DINO Instagram https://www.instagram.com/dinokatsiametis/ Facebook https://www.facebook.com/dino.katsiametis/ LinkedIn https://www.linkedin.com/in/dinokatsiametis/ TikTok https://www.tiktok.com/@dinokatsiametis X https://x.com/DinoKatsiametis Substack https://substack.com/@dinokatsiametis BOOKS MENTIONED Can’t Hurt Me — David Goggins CHAPTERS 00:00 Welcome 01:58 What is your ethos? 06:02 The loan he wrote for free 17:27 Never downgrade your lifestyle 18:38 Who is Steve Saxton? 20:40 What would Steve teach in a masterclass? 22:34 From the Yellow Pages to AI 25:58 Get painfully specific 29:42 Niching down does not mean losing loans 30:44 Turn one closing into a blog post 32:03 AI does not know who you are 34:16 The voice memo that gets Google reviews 36:28 From loan officer to mortgage advisor 38:14 One point of contact 47:54 One story, many platforms 57:33 Why Steve posts on social media 1:00:18 They can smell your commission breath 1:04:38 Start with the end 1:05:29 The Round begins 1:11:31 What Steve says no to now 1:14:20 The best question to ask a borrower 1:16:40 Favorite book 1:17:04 The Million Dollar Drop 1:22:05 The free playbook Views expressed are the individual’s own and do not represent their employer. Ethos Lending, Inc. NMLS #1533336. Equal Housing Lender. #WhoCanWeServeToday

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