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Why AI Is Becoming the Source Instead of the Resource — and Why That Is a Problem | Brad Federman Analytics Table
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Most companies are chasing AI and technology as if the tool is the strategy. Brad Federman has spent his career proving that the people behind the tool will always determine whether it succeeds or fails. 🎙️ In this episode of the Growth Xperts Podcast, host Derek Colin spoke with Brad Federman, CEO and founder of Performance Point, about why culture, leadership, and employee engagement are the real drivers of business performance — and why the firms that forget that are quietly losing ground to the ones that have not. With three published books, a forward written by the number one coach in the world, Marshall Goldsmith, and a client roster that includes FedEx, American Airlines, and Hilton, Brad brings a depth of real-world organizational expertise that very few consultants can match. In this episode, you'll discover: Why AI has become the centerpiece of too many business strategies when it should only ever be a resource — and what that distinction is quietly costing companies right now. How Performance Point's recruiting model stays with clients for 90 days after a hire to ensure the placement sticks — and why they do not take their final payment until it does. Why a suboptimal plan with 100% team alignment will always outperform a perfect plan that only half the room believes in. If you lead a team, run a company, or are responsible for culture and performance inside your organization, this episode will challenge how you think about the role people play in everything your business does. 🌐 Connect with Brad Federman: 🔗 Website: performancepointllc.com 💼 LinkedIn: Search Brad Federman on LinkedIn 🎙️ Growth Xperts Podcast — Hosted by Derek Colin Subscribe for weekly conversations with world-class operators, leaders, and growth experts. 🚀
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