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Explore Stop Prompting Claude. Start Loop Engineering. with 123,196 views, 3,394 likes, and 233 comments. Experience the impact of this video content that has captured audience attention.

Get my free 5-day AI playbook (what I used to build a $25M+ startup): https://the-ai-playbook.com/loop In this video, I break down Loop Engineering (Claude Loops), the shift Boris Cherny and Peter Steinberger both made when they stopped prompting their AI and started loop engineering instead. You'll learn what a loop actually is, when to use one, the 5 building blocks every successful loop needs, and how to build your first loop today even if you have zero technical experience. Timestamps: (0:00) - Stop Prompting Claude, Start Writing Loops (0:46) - Part 1: What a Loop Actually Is (2:34) - Part 2: The 5 Building Blocks (2:38) - Block 1: The Trigger (4:01) - Block 2: Execution Skills (5:15) - Block 3: Goal and Verification (7:53) - Block 4: Output and Memory (9:16) - Part 3: Build Your First Loop Today What to watch next ⤵️ - The only skills you need to 10x: https://www.youtube.com/watch?v=AfKoqFwC7Ew - Stop prompting, start agentic engineering: https://www.youtube.com/watch?v=7zZy1QTvokM - Karpathy's 10x Claude Code method: https://www.youtube.com/watch?v=yfeHoOkn2TI -------- FOR INDIVIDUALS: - Free 5-day AI playbook (what I used to build a $25M+ startup): https://the-ai-playbook.com/loop - Use BuildPartner to build 10x faster with Claude Code (try free): https://buildpartner.ai/loop FOR BUSINESSES, Ways to work with me: - Apply for my Executive AI Coaching Program: https://www.theincubator.xyz/apply/loop - Want to build a SaaS product without hiring a CTO? https://www.theincubator.xyz/eng/loop -------- If you're new here, I'm Austin Marchese. How I got here... 16: First business (SAT Math Tutor) 22: Graduated Stevens Tech, 4.0, College Basketball, software engineering job at JPM 23: Bitcoin ATM company + building algorithms for a professional gambler (fun story) 24: Started creating content, grew 100k+ followers, built first agency, The Incubator 25: Scaled agency to 15+ team members, $75K/M while working full time 26: Quit my job, joined a startup called IYK 27: Became COO of a $25M+ tech startup, worked with Ed Sheeran, Chance the Rapper and more 28: Built a $20M+ real estate portfolio in the background 29: Transitioned from IYK, re-launched The Incubator, grew it to a 6-figure biz in 30 days. Now building BuildPartner.ai To everyone who's spending time learning and putting the work in, cheers. Anyone can make comments from the sidelines but not everyone can build... - Austin Follow/Subscribe - Instagram: https://www.instagram.com/austin.marchese/ - Youtube: https://www.youtube.com/@austin.marchese

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