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Today on the Prof G Markets Founder Series, Ed Elson sits down with Luca Ferrari, co-founder and CEO of Bending Spoons, to discuss the company’s origin story, what sets its acquisition model apart from private equity, and how it decides which companies to buy. They also discuss the role of headcount reduction in Bending Spoons’ strategy, what it’s like to build a company in Europe, and how the company uses AI to transform the businesses it acquires. Vote for Prof G Markets at the Signal Awards for Best Video Podcast https://vote.signalaward.com/PublicVoting?utm_campaign=signa5_entrant_finalistnotification_092926&utm_medium=email&utm_source=cio#/2026/shows/video-podcast/best-video-podcast Vote for Prof G Markets at the Signal Awards for Daily Podcast https://vote.signalaward.com/PublicVoting?utm_campaign=signa5_entrant_finalistnotification_092926&utm_medium=email&utm_source=cio#/2026/shows/genre/daily-podcast Vote for Prof G Markets at the Signal Awards for Money & Finance https://vote.signalaward.com/PublicVoting?utm_campaign=signa5_entrant_finalistnotification_092926&utm_medium=email&utm_source=cio#/2026/shows/genre/money-finance Timestamps: 00:00 Preview 00:50 Ad Break 01:40 Interview with Luca Ferrari 03:06 How was Bending Spoons founded? 04:40 What's the story behind Bending Spoons and its name? 07:12 What did Bending Spoons did back when it started? 09:39 How did Bending Spoons help their first acquisition? 11:27 In your vision, what is Bending Spoons? 16:00 Ad Break 17:20 Is decreasing the head count essential to Bending Spoons' strategy? 22:01 What makes a company acquirable for Bending Spoons? 25:03 Does acquiring out of fashion brands also a strategy? 27:14 What got you to this point considering your software background? 30:09 Could Bending Spoons be compared to Berkshire Hathaway? 32:04 How has working in Europe impacted Bending Spoons? 36:11 What is the gap between U.S. and European entrepreneurship? 38:44 How does talent leaving Europe affect Bending Spoons? 40:47 How do you build a brand that people want to work for? 44:32 What does the scientific approach to hiring look like? 48:14 Do you think monitoring employees is a good approach? 51:08 Ad Break 52:28 How does Bending Spoons use AI and modern tech to improve companies? 57:59 Is AI taking people's jobs a concern for Bending Spoons? 01:02:39 What would you advise a future AI-focused entrepreneur? 01:04:49 Ad Break 01:05:30 Credits Subscribe to The Prof G Pod on Spotify https://open.spotify.com/show/5Ob5psT... Want more Prof G? Check out everything we're up to at https://profgmedia.com/ #business #news #tech #finance #stockmarket #profg #scottgalloway #edelson #entrepreneur #founder #ceo #partiful

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