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Why GTM Leaders Still Struggle with Pipeline Visibility in 2026 | AI vs Traditional CRM In this episode of UltraTalent GTM Insights, Pree sits down with John Moran, CEO of Prevu Corporation and Meri Kukkonen, founder of buildGTM, to unpack insights gathered from conversations with 20+ CROs, VPs of Sales, and GTM leaders across the US, UK, Europe, APAC, and Australia. This episode explores why traditional CRM systems are no longer enough, how revenue teams remain stuck in reactive forecasting cycles, and what AI-powered GTM operating models can unlock for modern sales organizations. Discover how sales leaders, CEOs, CROs, and GTM teams can improve pipeline visibility, forecasting accuracy, decision-making, and revenue growth through AI-driven systems. 📙 In this episode, you’ll learn: ✔ Why GTM leaders are still struggling with pipeline visibility ✔ The limits of CRM systems in modern sales environments ✔ How AI improves sales forecasting and revenue intelligence ✔ Why reactive forecasting hurts business growth ✔ GTM operating models for sales leaders, CROs, and CEOs ✔ How to improve pipeline management and decision-making ✔ Revenue operations strategies powered by AI insights ✔ The future of GTM leadership, sales execution, and growth Whether you're a CRO, VP of Sales, revenue leader, founder, GTM strategist, sales manager, or business executive, this episode offers practical insights into the future of AI-enabled sales growth. If your GTM team is still spending more time explaining what happened than deciding what to do next, this conversation is for you. Read the blog: https://ultratalent.com/gtm-insights/how-cro-are-using-ai-to-replace-backward-looking-pipeline-review/ 📙 CONNECT WITH Host: Pree Sarkar ▪️LinkedIn:https://www.linkedin.com/in/preesarkar/ ▪️Email: [email protected] ▪️ Website: https://www.ultratalent.com ▪️ LinkedIn: https://www.linkedin.com/company/ultratalent/ 📙 Hashtags: #GTM #SalesLeadership #RevenueOperations #ArtificialIntelligence #CRM #SalesStrategy #B2BSales #RevenueGrowth #LeadershipSpeaker #InspirationalSpeaker 📙 Keywords: GTM, salesLeadership, revenueOperations, artificialIntelligence, CRM, salesStrategy, B2BSales, revenueGrowth, leadershipSpeaker, inspirationalSpeaker 📙 WATCH OUR OTHER EPISODES: ▶ https://www.youtube.com/watch?v=v_OW1CcoZUQ ▶ https://www.youtube.com/watch?v=VIXt5opz9ko ▶ https://www.youtube.com/watch?v=mpiF59_lV3w 📙 DISCLAIMER: All opinions expressed are personal and do not reflect the views of any organization. Always do your own research before acting on any advice. 📙This video and channel content are owned by UltraTalent GTM Insights

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