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Explore STOP Buying Water Purifiers Before Watching This | Ft. Varun Khaitan, Co-Founder of Native & UC with 446,082 views, 5,027 likes, and 558 comments. Experience the impact of this video content that has captured audience attention.

Is Indian water actually safe to drink? This is honestly one of the most eye opening conversations we have had around something that affects all of us every single day. As FoodPharmer, I sat down with the co-founder of Native by Urban Company to understand what we really know about the water we drink at home. We talk about safe drinking water, water purity and drinking water in India, and get into questions most of us have probably never asked. • What is TDS and what does it actually tell us? • Do you really need an RO water purifier? • What contaminants can be present in tap water? • How do you know whether your water is actually safe? • Are water purifier companies using marketing gimmicks to sell us products we may not need? • What do honest marketing claims actually look like? • And can the water we use every day have anything to do with hairfall? For me, this conversation was beyond water purifiers. It is more about consumer awareness, preventive health and transparency. Just like we have started demanding food label transparency, maybe it is time we start asking the same questions about the water we drink. Because clean drinking water at home should not be something we blindly assume. Let’s keep fighting the system & let’s make India healthy again! Love, Positive Agression Food Pharmer Timestamps: 00:00 - Intro 02:01 - Is Indian Water safe to drink? 03:37 - Science behind water purifiers 06:00 - Hairfall 08:22 - American Tap Water vs Indian Ground Water 09:26 - Why is Urban Company making water purifiers? 10:29 - Marketing Gimmicks 15:04 - Filter Change Gimmick 18:40 - AMC Gimmick 20:13 - What is TDS? 23:50 - TDS Adjuster Gimmick 25:12 - Urban Company Gimmicks 29:29 - Ten stage filtration 31:20 - Water wastage 35:10 - Rapid Fire 38:31 - Outro #collab

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