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Is Your Marketing Team and Board Aligned?

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About Is Your Marketing Team and Board Aligned?

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How can CMOs be more board fluent? Why is customer retention such a missed focus? How does marketing-CS-sales misalignment causes so many problems? Fred Penteado is an outsider. And that is where his value lies. He advises mostly PE-backed companies on growth. He's the next guest on High Intent. I'm your host, Justin Rubner. If you're in a GTM role at a venture-backed company, you'll want to watch this episode. Make sure to follow this channel. High Intent is also available on Spotify and Apple Podcasts.

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