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Explore INTRODUCING THE NEYMAR JR. INSTITUTO COLLECTION with 411,638 views, 11,781 likes, and 0 comments. Experience the impact of this video content that has captured audience attention.

A PUMA revelou uma coleção especial com o Instituto Neymar Jr., um centro comunitário fundado por Neymar Jr. para apoiar jovens carentes em seu antigo bairro de Praia Grande, perto de Santos. Para esta coleção de edição especial e a chuteira FUTURE INJR, a PUMA trabalhou com crianças do Instituto para criar gráficos inspirados no ídolo brasileiro e celebrar Neymar Jr. As crianças foram instruídas a desenhar o que “Neymar significa para elas” e como ele as inspirou, com a PUMA a usar uma mistura de diferentes gráficos que as crianças criaram para o design final. As crianças que aparecem na campanha são as crianças que desenvolveram os desenhos dos designers. As crianças também foram convidadas a escrever seus nomes, que estarão na palmilha das chuteiras e na gola traseira da camiseta da coleção. Saiba mais em www.puma.com . . PUMA has unveiled a special collection with the Instituto Neymar Jr., a community center founded by Neymar Jr. to support underprivileged youth in his old Praia Grande neighbourhood, near Santos. For this special edition collection and FUTURE INJR football boot, PUMA worked with children from the Instituto to create graphics inspired by the Brazilian idol and celebrate Neymar Jr. for giving back to the community that shaped him. The children were briefed to draw what ‘Neymar means to them’ and how he has inspired them, with PUMA then using a mix of different graphics that the children created for the final design. The children who are featured in the campaign are the children who developed the drawings for the designs. The children were also asked to write their names, which will feature on the insole of the boots and on the back neck sign off on the collections t-shirt. #PUMA #PUMAFootball #Football #NeymarJr. #Instituto #Future #Brazil

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