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In this interview from theCUBE + NYSE Wired: Mixture of Experts, Ishan Mukherjee, chief executive officer and co-founder of Rox, joins theCUBE + NYSE Wired's Gemma Allen to discuss how agentic AI is transforming enterprise sales by supercharging reps rather than replacing them. Mukherjee explains how Rox builds "revenue agents" for the world's largest enterprises, including Philips, Intel and Hitachi, driving top-line growth at a lower cost of sale. He details a shift within commercial organizations where quota-carrying reps become dramatically more productive while supporting roles like BDRs and solutions architects evolve into orchestrators. He also walks through Rox's foundation: unifying enterprise and public data into a revenue-focused knowledge graph that lives inside each customer's environment, powering agents that execute deals autonomously. The conversation also explores Rox's approach to AI sovereignty, as Mukherjee details the shift from frontier models to open-weight, post-trained models that cut dollar-per-token costs by 7 to 8x. He addresses the competitive landscape head-on, contrasting Rox's outcome-driven approach with Salesforce's Agentforce, noting that boards bring in Rox when they need board-reportable results within a quarter. Mukherjee also unpacks Rox's total addressable market, framing it alongside coding and customer support as areas where AI agents now perform at or above human caliber. From reaching close to 100 Global 2000 customers to expanding internationally and through channel partners, he lays out an ambitious roadmap for scaling Rox's revenue agents across the enterprise landscape. Find more SiliconANGLE news and analysis https://siliconangle.com/ Follow theCUBE's wall-to-wall event coverage https://siliconangle.com/events/ Learn about the latest theCUBE events https://www.thecube.net/ 00:00 - Unveiling theCUBE: Agentic AI Transformations in Sales 02:08 - Integrating Technology and Data: Overcoming Challenges in Large Enterprises 05:46 - Leveraging LLMs for Sovereignty and Cost Efficiency in Rox 09:02 - Rox's Strategic Differentiation in Global Enterprise Markets 12:03 - Future Outlook and Customer Commitment: A Comprehensive Overview #theCUBE #MixtureofExperts #theCUBEresearch #NYSEWired #Rox #AI #EnterpriseSales

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