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The Sunk Cost Fallacy | Critical Thinking Moment

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A review recommended stopping this project. It ran for fourteen more months — and there is no minute, no approval, no signature anywhere recording the decision to continue. Nobody overruled the review. Nobody confirmed it either. The project simply carried on being a project. ▸ Full slide deck and speaker notes: https://kickoffslides.com/yt/18 This Critical Thinking Moment reconstructs that outcome backwards, one ordinary artefact at a time. Not a failure of nerve, and nobody did anything wrong: a write-off form that exists because writing money off is serious, a report with a spend column because spend is what finance answers for, a template that has been stable for years. Put those together and stopping quietly stops being available. What you'll take away: • Why continuing needs nobody to do anything, while stopping needs a document, three approvals and a number said out loud • The property of INVESTED TO DATE that makes it useless for deciding: it can only go up • The column that is absent, not hidden — what is left to finish • Why a gate that asks "is this on track?" cannot stop a project that is on track • 1,780 more days of work, and 500 days removed from what was left • Of thirteen columns, the number that describe the future is zero Monday, and it is one column. On whatever report you are handed, find the number that can only go up, and write a second number beside it in pencil: what it would take to finish from here. You do not need anybody's permission to put a number next to another number. Subtitles available in English, Spanish and Portuguese. 🔗 More Critical Thinking Moments: https://kickoffslides.com/yt/18 CHAPTERS 0:00 The outcome: it ran for fourteen more months 0:23 There is no decision to continue 0:41 Fourteen months, zero decisions 0:56 Stopping has a form. Continuing has none. 1:12 The asymmetry is the whole mechanism 1:27 The report: thirteen columns 1:38 INVESTED TO DATE can only go up 1:54 There is no column for what is left 2:10 The only comparison that decides 2:21 An afternoon with the plan 2:40 1,780 more days, 500 days removed 2:57 Five steps back, and nobody did anything wrong 3:16 The gate asks whether it is on track 3:26 On track is not worth finishing 3:41 One sentence, before anybody had spent 3:58 Zero of thirteen describe the future 4:16 The origin: spend against plan 4:37 The same chain, forwards, once 5:02 Monday, and it is one column 5:20 The money spent was never the reason

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