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Explore Why Americans love big cars with 2,545,697 views, 60,784 likes, and 5,951 comments. Experience the impact of this video content that has captured audience attention.

It’s not just a consumer choice; it’s a policy choice. Subscribe and turn on notifications 🔔 so you don't miss any videos: http://goo.gl/0bsAjO It’s no secret that big cars dominate American roads. But even so, some of the stats are staggering: Last year, 80 percent of all new cars sold in the US were SUVs and trucks. That’s compared to just 52 percent in 2011. Meanwhile, many automakers are phasing out passenger cars as consumer demand for them has disappeared. Not all of this is a result of consumer choice, though. A huge factor in why SUVs and trucks are so popular in the US is hidden in a 50-year-old policy decision. In this video we cover the history of the SUV, and how its origin story and popularity is rooted in US fuel economy standards. The Washington Post data visualizations are from this story: https://www.washingtonpost.com/business/2023/04/07/trucks-outnumber-cars/ For more of Bob Sorokanich’s work on how regulation changed car design: https://jalopnik.com/every-car-looks-like-this-thanks-to-a-gigantic-regulato-1849837803 I interviewed economist Mark Jacobsen, who studies fuel efficiency and vehicle safety: https://www.youtube.com/watch?v=6zNR13plJlg For a history of fuel economy for both light trucks and cars: https://www.pewtrusts.org/en/research-and-analysis/fact-sheets/2011/04/20/driving-to-545-mpg-the-history-of-fuel-economy This article explains how the footprint model made cars bigger: https://www.thedrive.com/news/small-cars-are-getting-huge-are-fuel-economy-regulations-to-blame Here is the study on pedestrian fatalities and big cars: https://sci-hub.se/https://www.sciencedirect.com/science/article/abs/pii/S2212012221000241?via%3Dihub Correction: 2:50 a label on the x-axis of a chart misspells “Australia.” Vox is an explanatory newsroom on a mission to help everyone understand our weird, wonderful, complicated world, so that we can all help shape it. Part of that mission is keeping our work free. You can help us do that by making a gift: http://www.vox.com/givenow Watch our full video catalog: http://goo.gl/IZONyE Follow Vox on TikTok: http://tiktok.com/@voxdotcom Check out our articles: https://www.vox.com/ Listen to our podcasts: https://www.vox.com/podcasts

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