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How does your business make money, and is your revenue model strong enough to sustain your mission? DO GOOD X hosts Kimberly Daniel and Stephen Lewis explain the difference between a business model and a revenue model and explore how social entrepreneurs can build financially sustainable, purpose-driven businesses. Discover how customer discovery can help you choose between one-time purchases, subscriptions, memberships, B2B2C partnerships, usage-based pricing, and blended revenue models. Kimberly and Stephen also examine how grants, pricing confidence, scarcity thinking, and personal money stories can influence your business decisions. Learn how to create, capture, and deliver value while choosing a revenue model that reflects your customers, costs, expertise, and impact. WHAT YOU WILL LEARN IN THIS EPISODE ✅ The difference between a business model and a revenue model ✅ How customer discovery can reveal the right revenue model and pricing strategy ✅ Why grants, donations, and a single revenue stream may not provide long-term sustainability ✅ How your personal money beliefs can influence your pricing and business decisions Join the (https://dogoodx.org/) DO GOOD X Community (https://dogoodx.org/) to access resources, connect with purpose-driven entrepreneurs, and grow an impactful business with intention. TIMESTAMPS (00:00) How Does Your Business Make Money? Revenue Models Explained (01:01) How does your business actually make money? (03:50) Business models vs. revenue models (08:53) Different ways customers can pay for the same solution (10:10) Revenue model myths and the limits of grant funding (14:03) Subscriptions, memberships, B2B2C, and other revenue models (17:39) Using customer discovery to choose a revenue model (22:07) Charging for the true value of your work (24:13) How personal money stories affect your business (27:07) Replacing scarcity thinking with an abundance mindset KEY TAKEAWAYS 💎 A business model explains how an organization creates, captures, and delivers value, while a revenue model explains how the organization generates income. 💎 Customer discovery can reveal how often customers experience a problem, what they currently pay for a solution, and which payment structure may work best. 💎 A blended revenue model can provide more stability than relying entirely on grants, donations, or one source of income. 💎 Founders must examine how their personal beliefs about money, value, and scarcity influence their pricing and revenue decisions. ABOUT THE HOSTS Kimberly Daniel is a community builder, coach, and communication strategist who comes from generations of faith-driven leaders and entrepreneurs. She believes purpose should inspire people to contribute to the common good and helps entrepreneurs clarify their ideas, communicate their value, and build meaningful businesses. Stephen Lewis is a catalyst for positive change in communities and businesses. For more than two decades, he has inspired leaders and entrepreneurs to live and work on purpose with intention, faith, and a commitment to well-being. MENTIONED IN THIS EPISODE Build the Damn Thing (https://buildthedamnthing.com/) (https://buildthedamnthing.com/) by Kathryn Finney DO GOOD X RESOURCES DO GOOD X (https://dogoodx.org/) DO GOOD X Startup Accelerator (https://dogoodx.org/startup-accelerator) DO GOOD X Mastermind Retreat (https://dogoodx.org/mastermindretreat) DO GOOD X on LinkedIn (https://www.linkedin.com/company/do-good-x) CONNECT WITH THE HOSTS Kimberly Daniel on LinkedIn (https://www.linkedin.com/in/kimberly-r-daniel/) Stephen Lewis on LinkedIn (https://www.linkedin.com/in/stephen-lewis-8b1b941/)

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