Based on this YouTube video's total view count of 5.05K views and industry-standard rates, the estimated total earning is $4 - $10 through ad revenue. Historical data is not yet available to calculate daily, weekly, or monthly averages.

Explore Partnering with AWS Is Like Partnering with the Internet — Here's What That Actually Means with 5,049 views, 281 likes, and 9 comments. Experience the impact of this video content that has captured audience attention.

Is partnering with AWS really just another channel strategy—or is it more like partnering with the internet itself? In this episode of Beyond Co-Sell, hosts Andrew Morris and Michael Musselman (Co-Founder of Partner Cloud Alliance Network) break down how AWS partnerships are evolving in 2026 and why traditional channel thinking no longer applies to modern cloud go-to-market strategies. From AWS Marketplace economics and co-sell motions to P2B (propensity-to-buy) data and sales compensation realities, this conversation provides practical frameworks for AWS ISVs, alliance leaders, cloud GTM teams, and partnership professionals looking to scale revenue through the AWS ecosystem. Whether you're preparing annual planning discussions with your CRO, CFO, revenue leadership team, or AWS alliance organization, this episode delivers actionable insights into how AWS partnerships actually drive growth, influence pipeline, and accelerate sales outcomes. 🎯 In This Episode You'll Learn: • Why partnering with AWS is fundamentally different from traditional channel partnerships • How AWS Marketplace, co-sell, and partner programs influence revenue growth • What AWS P2B (propensity-to-buy) data actually signals and how to use it effectively • Why AWS sales reps rarely register deals—and the compensation structures behind it • How to communicate AWS partnership value to executive leadership • Why sales teams often resist co-sell motions despite higher win rates • How top-performing AWS partners position themselves to accelerate deals • Why AWS Marketplace can be the most efficient and cost-effective channel strategy ⏱️ Timestamps 00:00 — AWS Is the Game Maker. You Don't Change the Rules. 02:08 — Partnering with AWS Is Like Partnering with the Internet 05:10 — What P2B Data Actually Means (And Why Your Team Doesn't Care) 07:40 — Why AWS Reps Don't Register Deals — The Comp Plan Truth 11:37 — The Metrics That Actually Matter to Your CRO 12:35 — The Ego Problem: Why Reps Resist Co-Sell Data 15:45 — Co-Sell Is Free. Marketplace Is 3%. Do the Maths. 💡 Key Topics Covered 🎮 AWS partnership strategy and ecosystem dynamics 🌐 Cloud go-to-market (GTM) and marketplace growth 📊 AWS propensity-to-buy (P2B) signals and account prioritization 💸 AWS Marketplace economics and channel margins 🧠 Co-sell adoption and sales team alignment ⚡ Alliance management and partner-led growth 💰 Building a CFO-friendly business case for AWS Marketplace This episode is essential listening for: ✔ AWS ISV founders and executives ✔ Alliance and partnership leaders ✔ Cloud GTM teams ✔ Revenue and sales leaders ✔ Channel and ecosystem professionals ✔ AWS Marketplace sellers ✔ SaaS companies scaling through AWS Resources Mentioned: Partner Cloud Alliance Network (PCAN) https://www.pcan.cloud/ When to Start Scaling Your AWS Partnership: The Foundational 6 Milestones https://www.linkedin.com/pulse/when-start-scaling-your-aws-partnership-foundational-michael-9wbqc/ ALIGNED: The Playbook for Accelerating AWS Partnerships https://www.amazon.com/dp/B0F7Y5JSGN Connect with the Hosts: Andrew Morris https://www.linkedin.com/in/andrewmorris Michael Musselman https://www.linkedin.com/in/musselmanm Subscribe for more insights on AWS Marketplace, AWS Co-Sell, cloud partnerships, SaaS growth, strategic alliances, partner ecosystems, and modern B2B go-to-market strategy. #AWS #AWSMarketplace #AWSCoSell #AWSPartnerNetwork #PartnerLedGrowth #Cloud #Partnerships #MarketplaceGrowth #EcosystemStrategy #StrategicAlliances #CloudRevenue #SaaSPartnerships #AllianceLeadership #B2BSaaS

With SocialCounts.org’s view counter, track your YouTube video’s live view count and YouTube likes count in real time with fast, reliable updates.

Watch every YouTube video live view count rise with our real-time YouTube views tracker—built for accuracy and minimal delay.

Follow YouTube real time views as they happen, using our dedicated view counter for YouTube videos.

Get up-to-date live view count on YouTube and see real-time growth with SocialCounts.org’s smart tracking tools.