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Explore Tash Courtenay-Smith on Personal Branding Founders Working DRock Built By HER with 1,185 views, 19 likes, and 1 comments. Experience the impact of this video content that has captured audience attention.

✅ Tash Courtenay-Smith on Personal Branding, Founders & Working with DRock | Built By HER 👇@Tash_courtenay 🙏 Watch The Video & Don’t Forget to Like, Comment, Subscribe, & Share 🧡 💠Tash Courtenay-Smith speaking at Built By HER, the AI and commerce summit hosted by Shopify and empowHER, designed to close the gap in AI adoption for women in commerce by bringing together founders, operators and senior leaders for a hands-on, workshop-led day focused on making AI tangible, practical and operational. 💠In this clip, Tash makes the case for personal branding as one of the most commercially valuable things a founder can build, and she does it with the rare credibility of someone who has done it from both sides. 💠Originally a journalist, Tash spent years writing thought leadership for people with large personal brands in the UK, and ten years ago wrote the book on the subject. She then proceeded, in her own words, to deploy that playbook on every founder around her except herself. 💠She walks through the journey she's seen dozens of female founders go through: the initial cringe, the quiet certainty their friends were judging them, the painful "fake it before you make it" middle phase, and then the gradual, compounding upgrade in voice, presence and commercial pull. 💠She watched many of those founders end up with some of the most recognisable personal brands in the country, and three years ago realised she'd never done the work for herself. The plumber with the worst kitchen, as she puts it. 💠The clip also covers friendship r with DRock, the videographer who built Gary Vaynerchuk's personal brand and has been a long-standing collaborator and friend of Tash's for the past five years. 💠Tash shares the now-famous challenge DRock issued her after her first year of consistent posting - "come back to me in six years" - and what that taught her about the timeline of a real personal brand build. 💠The Gary Vaynerchuk version of Gary Vaynerchuk, she points out, did not happen by accident, and did not happen alone. It was a deliberate, multi-year project supported by a team. Personal brands at scale are not a solo act. 💠For founders who are wondering whether the discomfort is worth it, this is the clip. The pre-qualification it gives you walking into a room. The compounding opportunities. The collapsed sales cycle. The fact that your content evolves and improves only if you commit to publishing through the awkward early phase rather than waiting for a voice you'll only find by doing the work. 🔶 WATCH MORE VIDEOS ✅ The AI Tool That Runs Your Store So You Don't Have To 👉 https://youtu.be/SesuK7dJfl8 ✅ Why Every Brand Now Needs a Content Factory | Julia Winn (Proxima) at Built By HER 👉 https://youtu.be/E_XJtGO65Sw ✅ Run With The Night (AI Music Video) - Lyrics Edition 👉 https://youtu.be/Q9a6o_7_3oo ✅ Music & AI Avatars: Transforming the Future of Entertainment 👉 https://youtu.be/qWVWFNbWB_U ✅ Run With The Night, (AI Music Video), Director’s Cut & Official Video 👉 https://youtu.be/bKuJkfyctTM ✅ Introducing AI Tash V5 – Full Digital Character Revealed 👉 https://youtu.be/4t9D0b0umJU ✅ Meet AI Tash V1–V5 – Watch Her Evolve 👉 https://youtu.be/VZVrZoWxQDw ✅ Hi, I'm Tash. 👉 https://youtu.be/7enT385pOco ✅ What if I told you I’m not real? Meet my AI avatar. 👉 https://youtu.be/pVbZRB08f3U 💠 Linkedln: 👉 https://www.linkedin.com/in/natashacourtenaysmith/ 💠 Instagram: 👉 https://www.instagram.com/tash_courtenay/ 💠 Follow on TikTok: 👉 https://www.tiktok.com/@tash_courtenay_smith 💠 Twitter: 👉 https://x.com/tash_courtenay?lang=en 💠 Work with me: 👉 https://www.tash.partners/work-with-me 💠 The Notting Hill Shopping Bag: 👉 https://www.nottinghillbag.com/ 💠 Join my community: 👉 https://www.tash.partners/newsletter-sign-up #TashCourtenaySmith #PersonalBranding #FounderBrand #WomenInBusiness #WomenInCommerce #AIInCommerce #Shopify #BuiltByHER #FemaleFounders #ThoughtLeadership #FounderMarketing #GaryVee #DRock #ContentStrategy #FounderJourney #Entrepreneurship #BrandBuilding #LinkedInCreator #BusinessGrowth #CreatorEconomy #FounderStory #MarketingStrategy #AIForBusiness #WomenInLeadership #StartupFounder #BusinessContent #AudienceBuilding #SocialMediaStrategy #CommerceSummit

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