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Explore Why YouTube Is Now the World's Largest Living Storefront Beauty CEW Future Beauty Summit 2026 with 1,208 views, 9 likes, and 0 comments. Experience the impact of this video content that has captured audience attention.

✅ Why YouTube Is Now the World's Largest Living Storefront Beauty CEW Future Beauty Summit 2026 👇@Tash_courtenay 🙏 Watch The Video & Don’t Forget to Like, Comment, Subscribe, & Share 🧡 💠35 billion hours of shopping content consumed in a single year. If YouTube isn't central to your beauty strategy yet, this is the wake-up call. 💠In this clip from Google's closing keynote, Natasha Kizzie makes the case for why YouTube has become indispensable to beauty brands, both as a discovery engine and as what she calls the world's largest living storefront. She explains why YouTube is now the top-referenced platform in GEO (generative engine optimisation), why a dual organic YouTube approach matters across Google surfaces, and how concise messaging plus authentic creators build the credibility that LLMs are scraping for. She also unpacks why Gen Z and millennials trust YouTubers more than musicians, athletes or actors, the difference in format and dwell time between TikTok and YouTube (and why time spent equals consideration equals purchase intent), and why beauty content on YouTube grew 39% year on year in December alone. With new shopping formats arriving in 2026, Natasha argues this is one of the fastest ways for brands to 10x their existing influencer strategies. 💠This talk was recorded at CEW Future Beauty 2026, hosted by Tash Courtenay-Smith, in partnership with CEW, Google, Amazon and Tash Partners. 💠Subscribe and follow the full series as we move through every session of the summit. 💠In this video: Why YouTube is now the top-referenced platform in GEO The case for a dual organic YouTube approach across Google surfaces How concise messaging and authentic creators build credibility with LLMs Why Gen Z and millennials trust YouTubers above traditional celebrities TikTok vs YouTube: format, dwell time and purchase intent Why beauty content on YouTube grew 39% year on year in December YouTube as the world's largest living storefront, with new shopping formats coming in 2026 💠CEW Future Beauty Summit 2026 Hosted by Tash Courtenay-Smith In partnership with CEW, Google, Amazon and Tash Partners 🔶 WATCH MORE VIDEOS ✅ The AI Tools and Strategy Behind Beauty Content at Scale | CEW Future Beauty Summit 2026 👉 https://youtu.be/kIvsxn6PsYE ✅ How Longevity Is Reshaping Beauty: The Data Behind 2026's Biggest Consumer Shift 👉 https://youtu.be/ALsavMi-Vfc ✅ Run With The Night (AI Music Video) - Lyrics Edition 👉 https://youtu.be/Q9a6o_7_3oo ✅ Music & AI Avatars: Transforming the Future of Entertainment 👉 https://youtu.be/qWVWFNbWB_U ✅ Run With The Night, (AI Music Video), Director’s Cut & Official Video 👉 https://youtu.be/bKuJkfyctTM ✅ Introducing AI Tash V5 – Full Digital Character Revealed 👉 https://youtu.be/4t9D0b0umJU ✅ Meet AI Tash V1–V5 – Watch Her Evolve 👉 https://youtu.be/VZVrZoWxQDw ✅ Hi, I'm Tash. 👉 https://youtu.be/7enT385pOco ✅ What if I told you I’m not real? Meet my AI avatar. 👉 https://youtu.be/pVbZRB08f3U 💠 Linkedln: 👉 https://www.linkedin.com/in/natashacourtenaysmith/ 💠 Instagram: 👉 https://www.instagram.com/tash_courtenay/ 💠 Follow on TikTok: 👉 https://www.tiktok.com/@tash_courtenay_smith 💠 Twitter: 👉 https://x.com/tash_courtenay?lang=en 💠 Work with me: 👉 https://www.tash.partners/work-with-me 💠 The Notting Hill Shopping Bag: 👉 https://www.nottinghillbag.com/ 💠 Join my community: 👉 https://www.tash.partners/newsletter-sign-up #TashCourtenaySmith #FutureBeauty #CEW #YouTube #Google #GEO #BeautyMarketing #BeautyIndustry #BeautyBusiness #CreatorEconomy #InfluencerMarketing #SocialCommerce #CosmeticExecutiveWomen #BeautyTrends2026 #VideoMarketing #podcast #motivation #founder #TashPartners #digitalmarketing #ceo #ecommerce

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