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The 1% Myth: Why Women Are Building Companies They Don't Own Analytics Table
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Female founders got under 1% of Swedish venture capital. Investors blamed deal flow. Michaela Berglund built Feminvest, a network of 55,000 women investors, and took 1,700 applications in a year. "Why are women building companies they don't own? Despite headlines celebrating female founders, the venture capital funding gap leaves women holding a fraction of equity. Today, we expose the 1% myth in venture capital, the barriers in female entrepreneurship, and the radical truth about who really controls the cap table." This is TBLI Radical Truth with Robert Rubinstein. Berglund tested the industry's favourite excuse and it did not survive contact with the evidence. Her argument: the deal flow was always there, the problem is that women build and run companies without ever owning them, and a community you have followed for years is a better underwriting tool than a pitch deck you read last week. Michaela Berglund is founder and CEO of Feminvest, Sweden's largest hub for female entrepreneurs and investors. She worked on IPO processes after several years in London, took a company public in 2021 as its largest woman owner, and now runs an Article 8 fund investing in companies at least 50% women owned at founding. WHAT'S COVERED - Hearing in 2017 that women received less than 1% of funding in Sweden, and going to the funds to ask why - The deal flow excuse, and the 1,700 companies that applied to a first-time fund in just over a year - Why she built the investor community first, and the founders followed - Community-based venture capital as the answer to spray and pray: following companies since 2018 before writing a cheque - The pre-seed cheque of 3 million krona for 10%, and the bid at 95 million - 65% of her LPs are women, writing 100,000 euro tickets, and most are first-time fund investors - The observation nobody expects: her male investors make introductions, and not one female investor has - Six months of engagement then silence, and why saying no quickly is the kinder answer - 85% of decision makers in venture and private equity are men, and the 20% discount applied to a woman's pitch - Filtering out the pseudo billionaires who want the data room and never write a cheque CHAPTERS 00:00 - The 1% Myth: Why Women Build Companies They Don't Own 03:15 - The Venture Capital Funding Gap Explained 08:40 - The Ownership Crisis: Why Female Founders Lose Equity 15:20 - Cap Table Realities & Startup Fundraising Biases 22:50 - Impact Investing & Gender Lens Finance 30:10 - Alternative Funding Models for Women Entrepreneurs 38:45 - Retaining Equity & Building Generational Wealth 44:15 - The Radical Truth: Fixing Systemic Disparities in Venture RELATED EPISODES - Joshua Haynes, Masawa, on founder psychology as the risk nobody prices. - Kumar Garg, Renaissance Philanthropy, on building the fund layer that does not exist yet. MORE ON MICHAELA BERGLUND - Feminvest: https://www.feminvest.se/en/ - Michaela Berglund on LinkedIn: https://www.linkedin.com/in/michaelaberglund/ 📌 Subscribe to TBLI Radical Truth for unfiltered, deep-dive discussions with sustainable finance challenging the conventional narratives around impact and the future of finance. https://www.youtube.com/channel/UCDBhRVM93uUnAAtqOMIz_yg?sub_confirmation=1 EXTRACTION How business takes your money, your work, your resources, your data and your future, while presenting itself as something else entirely. Robert Rubinstein's next book, from 30 years inside the system. If this conversation makes you question where your money is actually going, Extraction takes that investigation much further. Follow its progress in the free Radical Truth Discussion Network: https://tblicircle.com/share/Lnu4hDm8ayILGevs?utm_source=manual TBLI GROUP - https://www.tbligroup.com - Robert Rubinstein on LinkedIn: https://www.linkedin.com/in/robertrubinstein/ #FemaleFounders #VentureCapital #WomenInvestors #GenderLensInvesting #WomenInFinance #StartupFunding #EmergingManager #ImpactInvesting #WomenInVC #Nordics #MichaelaBerglund #TBLIRadicalTruth Recorded in Amsterdam, 2026.
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