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Explore KATSEYE & 'KPop Demon Hunters': Exploring Their Grammy Potential & Voting Changes | On The Record with 3,521 views, 79 likes, and 20 comments. Experience the impact of this video content that has captured audience attention.

The Grammys are music’s biggest night, but how are the votes really counted, and who decides which artists take home the trophies? Harvey Mason jr., Grammy-nominated producer, songwriter, and CEO of the Recording Academy, pulls back the curtain on how the Academy works, from membership to voting processes and AI’s role in modern music. He joins host Kristin Robinson to unpack his journey from producing hits for Brandy, Destiny’s Child, Michael Jackson, and Toni Braxton to leading music’s most influential institution, all while getting his Grammys knowledge put to the test. Mason explains the challenges of ensuring fair representation across genres, and how the Academy is evolving to serve music and musicians in a rapidly changing industry. He also reflects on moving from creative work to executive leadership, the collaborative process that has defined his career and what it takes to keep the Grammys credible, inclusive, and impactful. Love what you hear? Follow Billboard On The Record on: Instagram: https://www.instagram.com/billboardontherecord/ Apple Podcasts: https://podcasts.apple.com/la/podcast/billboard-on-the-record/id1838729298 Spotify: https://open.spotify.com/show/2iTn50KMXQWYJWeMxYeSzj @billboard YouTube so you never miss an episode. Billboard On The Record is a podcast in partnership with SickBird Productions. Billboard On The Record is a podcast in partnership with SickBird Productions. 00:00:00 - Introduction & Grammy Highlights 00:01:02 - Introducing Harvey Mason Jr. 00:03:24 - Harvey’s Journey in Music 00:06:40 - Changes at the Recording Academy 00:08:30 - Grammy Voting Process Explained 00:12:00 - Diversity in Grammy Membership 00:14:40 - New Categories and Genre Representation 00:18:00 - Best New Artist Insights 00:22:15 - Globalization and Fragmentation of Music 00:27:45 - MusiCares and Support for Music People 00:32:00 - Songwriter of the Year Evolution 00:35:20 - Category Classification in the Grammys 00:39:00 - AI’s Role in Music Production 00:45:10 - No Fakes Act Advocacy 00:49:00 - Grammys Move to Streaming Platforms 00:51:20 - Rapid Fire Grammy Facts 00:57:00 - Make Me A Playlist Segment 01:00:30 - Billboard Hot 100 Countdown 01:02:00 - Closing Remarks & Farewell Host: Kristin Robinson Executive Producers: Diona DaCosta Hannah Karp Jade Watson Produced By: Kayla Forman Mateo Vergara Edited By: Rachel Derbyshire ►► Subscribe for more music news: http://blbrd.cm/Proracf ►► See our latest videos: http://blbrd.cm/xOgw6VQ About: Billboard is the world's most influential music media brand, with an unmatched authority among artists, fans and the industry. Billboard powers the ultimate global music destination and magazine, featuring unrivaled reporting on music news, issues and trends, the industry’s definitive charts, encompassing the most complete and well respected database of charts across all music genres, and elite conferences and events which regularly convene the industry and consumers around important conversations. Connect with Billboard Online: Visit the website: http://blbrd.cm/s5w4vTm Likes us on Facebook: http://blbrd.cm/ks26yg5 Follow us on Twitter: http://blbrd.cm/uRNqRoN Follow us on Instagram: http://blbrd.cm/6QaTrhn #HarveyMasonjr #KATSEYE #ChappellRoan #JustinBieber #KPopDemonHunters #KPop #Marias #BillboardontheRecord Harvey Mason jr. on Grammy Voting, Representation & AI | Billboard On The Record Billboard https://youtube.com/billboard

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