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Mara Maehara Baiao, TOTVS & Diego Puerta, Dell | theCUBE + NYSE Wired: AI Factories Analytics Table

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About Mara Maehara Baiao, TOTVS & Diego Puerta, Dell | theCUBE + NYSE Wired: AI Factories

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In this interview from theCUBE + NYSE Wired: AI Factories - Data Centers of the Future, Mara Maehara Baiao, chief information officer at TOTVS, joins Diego Puerta, Brazil general manager at Dell, to talk with theCUBE's John Furrier about how AI foundations are powering growth for Brazil's leading ERP provider. Baiao explains how TOTVS, which serves more than 7,000 enterprise clients, is organizing customer data to unlock business advantage through its new AI foundation, LYNN. She details how the platform enables clients to build agents and AI applications connected directly to their own systems, turning general intelligence into specific, revenue-generating use cases. The conversation also explores TOTVS's growth story, built through more than 20 acquisitions alongside organic expansion to become the dominant ERP player in Brazil, a market where SAP does not lead. Puerta details how Dell's partnership extends beyond hardware supply into deep collaboration on TOTVS's emerging Infrastructure as a Service offering, helping deliver performance, security and scalability across client environments. Baiao notes that with about 35% of Brazilian GDP flowing through TOTVS systems, organizing that data is central to protecting and extending customer relationships rather than disrupting them. From navigating supply constraints together to preparing the next wave of agentic applications, Puerta and Baiao outline how TOTVS is positioned to move faster as AI reshapes enterprise software economics. Find more SiliconANGLE news and analysis https://siliconangle.com/ Follow theCUBE's wall-to-wall event coverage https://siliconangle.com/events/ Learn about the latest theCUBE events https://www.thecube.net/ 00:00 - Exploring theCUBE: An Inside Look at AI Innovations and Strategic Partnerships 02:58 - Title: "Strategic Synergy: TOTVS's AI Vision and Growth with Dell's Support 05:50 - TOTVS Infrastructure and Customer Strategy 08:06 - Advancing Intelligence: TOTVS, AI, and the Competitive Edge #theCUBE #DataCentersoftheFuture #theCUBEresearch #NYSEWired #TOTVS #Dell #AI

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