

How Card-Linked Loyalty Slashes Churn to 1% | Brian Booth, CEO of Enroll & Pay
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About How Card-Linked Loyalty Slashes Churn to 1% | Brian Booth, CEO of Enroll & Pay
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In this episode of The Paycast Network, we welcome Brian Booth, Founder & CEO of Enroll & Pay, to discuss the game-changing power of card-linked loyalty in the payments and fintech space. Discover how turning everyday credit card swipes into frictionless loyalty points is helping local merchants boost revenue, capture rich customer data, and help ISOs drop merchant churn from 25% down to just 1%! From early-day tablet prototypes to embedded POS integrations and AI-driven customer campaigns, Brian shares the evolution of Enroll & Pay and where payment technology is headed next. What You’ll Learn in This Episode: Card-Linked Loyalty 101: How Enroll & Pay turns Visa, Mastercard, and Amex into instant loyalty cards at the terminal. The Origin Story: From heavy Android tablets to seamless Dejavoo P-Line integrations. Why "Retention is the New Revenue": Why ISOs need more than just rate-cutting to keep merchants long-term. The 1% Churn Secret: How value-added software locks in merchant loyalty and transforms business valuation. AI & Small Business Data: How SMBs (even dry cleaners and tent rentals!) can leverage transaction data to drive repeat visits. Timestamps: 00:00 – Intro to The Paycast Network 00:48 – Loyalty Trivia: Green Stamps & The Invention of Clubcard 02:00 – What is Enroll & Pay? (Card-Linked Loyalty Explained) 03:22 – The Evolution: From Heavy Tablets to Embedded POS Software 06:00 – Why Merchants & ISOs Need Value-Added Services Today 07:45 – "Retention is the New Revenue" & Dropping Churn to 1% 10:15 – Real World Success: Selling Loyalty to Unconventional Merchants 12:00 – Enhancing Customer Data & The Power of AI in Fintech 14:50 – How ISOs Can Get Started & Contact Info Resources & Contact Info: Enroll & Pay Website: https://enrollandpay.com Connect with Brian Booth on LinkedIn: Brian Booth ISO Inquiries: Reach out to Dana Dahms at [email protected] Don't Forget to Subscribe! If you enjoyed this episode, please Like, Subscribe, and hit the Notification Bell to stay updated on the latest trends in payments, merchant services, and fintech! How Card-Linked Loyalty Slashes Churn to 1% | Brian Booth, CEO of Enroll & Pay #Fintech #MerchantServices #LoyaltyProgram #Payments #EnrollAndPay #ThePaycastNetwork #ISO #POS
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