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Have personality tests in East Asia gone too far?

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Check out Manta Sleep here http://tinyurl.com/2pwnptsp and make sure to use 'aini' for 10% off your order! Personality tests have become something you can fail in East Asia, because getting the "wrong" answer can cost you a date, a job, or see you receiving worse treatment. Why has this happened, and how deep does the rabbit hole go? 0:00 Intro 2:30 Why personality tests are so convincing 5:28 MBTI in Korea and China as a social lubricant 8:30 ty Manta Sleep! 9:40 MBTI's functions + presence in East Asia continued 13:08 The origins and impact of the ABO blood test in Japan 19:06 Conclusion ----- xxx ------ Patron shoutout! Thank you AustinTim, Big AI, Emotionless, Izxeno'jiiva, RandomPasserBye, SwiftStyle, Terra Angela, WongKarWaifu and Yata from the "no, you have it" tier! And of course, a big big thank you to all my patrons :) Come say hi at: - patreon: https://www.patreon.com/aini_ - ig: @aini.mov - x: @aini0970 - tiktok: @aini0970 💌 business enquiries only: [email protected] my gear! note: below links are affiliate links that help me out but come at no extra cost to you :) - camera: sony a6400 https://amzn.to/3wqidQF - mic: audio technica atr2100x https://amzn.to/4b1Y0Q9 - teleprompter: neewer https://amzn.to/3QAVhVC - softbox: mountdog https://amzn.to/3UxNpp7 - tripod: bosch https://amzn.to/44Icxyc ----- xxx ------ References If you want to learn more about the psychology behind personality tests, I would really recommend Hua and Zhou's paper - their study demonstrates the links between the Barnum effect susceptibility, ego identity and the mental/physical wellbeing of adolescents with MBTI usage as well as providing a lot of insight into pseudosciences. Really really good read! Academic references Hua, J. and Zhou, Y.-X. (2023). Personality assessment usage and mental health among Chinese adolescents: A sequential mediation model of the Barnum effect and ego identity. Frontiers in Psychology, 14. doi: https://doi.org/10.3389/fpsyg.2023.1097068. Narkhede, P.A. (2015). An empirical study on Blood Types and Personality. www.academia.edu. [online] Available at: https://www.academia.edu/31326190/An_empirical_study_on_Blood_Types_and_Personality Park, J S (2024). Personality as technology of self: MBTI and English language learning in South Korea. International Journal of the Sociology of Language, 2024(285), pp.35–54. doi: https://doi.org/10.1515/ijsl-2023-0035. Yamori, K (2001). “Blood type theory” as social representations: Science or myth? Bulletin of Research Institute of Nara Univ., 9, 89-100. Available at: http://repo.nara-u.ac.jp/modules/xoonips/download.php/AN10403791-20010300-1007.pdf?file_id=3032 Zeng, H. (2023). Research on the Popularity and Impact of the Myers-Briggs Type Indicator on Young People in China. Lecture Notes in Education Psychology and Public Media, [online] 6, pp.425–432. doi:https://doi.org/10.54254/2753-7048/6/20220391. Other references: I keep running out of space in the description lol so I've moved them all here! https://docs.google.com/document/d/e/2PACX-1vQ-_D1n_w2GtW33p2xdcjbIfPm0HHH0-3ScyZTUr8uJacBNo1dkAq8SVvLbrl98IE5YByBkXvs7KJVZ/pub Visual sources: The Yonsei Annals: https://www.youtube.com/watch?v=nWuX1UoxdVo Arirang News: https://www.youtube.com/watch?v=RtRJvSXXl7E, https://www.youtube.com/watch?v=-v3ReeO4X40&ab_channel=ArirangNews 핏타민 Fitamin: https://youtu.be/VxnvTBH8yg4?si=dV6m5OomBpuXNWH7 VOX: https://youtu.be/Q5pggDCnt5M?si=_5NkMjsG6HG1RTqA BGM: ISTJ - NCT DREAM Onion - Lukrembo https://youtu.be/KGQNrzqrGqw?si=xZSoNIzupUVGYxVz Zero lofi remix - demongummies (orig NewJeans) https://www.youtube.com/watch?v=f943RQej4Uw&ab_channel=demongummies Music track: Snap Your Fingers by Aylex, source: https://freetouse.com/music, No Copyright Vlog Music for Video Violin (Innerbloom) by Infraction https://www.youtube.com/watch?v=AZhp_w_Cow0 Thanks for watching and catch ya next time! 💫 Tags: video essay, cultural commentary, social commentary, internet analysis, analysis video, personality tests, mbti, 16 personalities, extrovert, introvert, abo blood type test,east asia, china, korea, japan, chinese culture, korean culture, japanese culture, type A, type B blood, sociocultural essay, pseudosciences, horoscopes, astrology, introspection, myers-briggs personality test, psychology, cultural phenomenon, societal trends, eastern cultures, cultural beliefs, personality typing, self-discovery, personality traits, big 5 personality test, disc assessment, cultural psychology, edvasian, rotten mango, stephanie soo, gabi belle, not even emily, chinese with mia

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