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Direct Line

United Kingdom@directline  •  Joined February 12, 2009

Live
Sub 21.1K  |  View 4.98M  |  Video 52
#1,067,939
#31,756United Kingdom
#1,033,866
#29,342United Kingdom

At a glance

Subscribers

Last 29 days

21.1K

— No change

Views

Last 29 days

4.98M

+15.8K (+0.3%)

Videos

Last 29 days

52

— No change

Charts

Subscribers, views & videos over time

Tap on chart to see values
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Subscribers gained (weekly) · 6 mo

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Views gained (weekly) · 6 mo

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Subs milestone changes (up to 30)

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Views milestone changes (up to 30)

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Engagement

Avg. views per video

95.8K

Total views ÷ total videos

Views per subscriber

236×

Total views ÷ subscribers

Subs per video

406

Subscribers ÷ total videos

Revenue estimate

Details →

Total (all-time): $3.49K – $9.97K

Daily avg.: $0 – $1

Weekly avg.: $3 – $8

Last 29 days: $11 – $32

Based on estimated $0.7–$2 CPM.

Analytics tables

Analytics Table:Direct Line

Date
subscribers
views
videos
Jul 28, 2026
Jul 28
Tue
21.1K
--
4.98M
+1.90K
52
--
Jul 20, 2026
Jul 20
Mon
21.1K
--
4.98M
+3.48K
52
--
Jul 13, 2026
Jul 13
Mon
21.1K
--
4.98M
+3.05K
52
--
Jul 6, 2026
Jul 6
Mon
21.1K
--
4.97M
+4.11K
52
--
Jun 29, 2026
Jun 29
Mon
21.1K
--
4.97M
+4.49K
52
--
Jun 22, 2026
Jun 22
Mon
21.1K
--
4.96M
+3.88K
52
--
Jun 15, 2026
Jun 15
Mon
21.1K
--
4.96M
+3.38K
52
--
Jun 14, 2026
Jun 14
Sun
21.1K
--
4.96M
+3.35K
52
--
Jun 1, 2026
Jun 1
Mon
21.1K
--
4.95M
+3.77K
52
--
May 25, 2026
May 25
Mon
21.1K
--
4.95M
--
52
--

Subscribers gained (weekly)

WeekSubscribers gainedChange vs prev
Jan 1, 2026
0
--
Jan 5, 2026
0
--
Jan 12, 2026
0
--
Jan 19, 2026
0
--
Jan 26, 2026
0
--
Feb 2, 2026
0
--
Feb 9, 2026
0
--
Feb 16, 2026
0
--
Feb 23, 2026
0
--
Mar 2, 2026
0
--
Mar 9, 2026
0
--
Mar 17, 2026
0
--
Mar 23, 2026
0
--
Mar 30, 2026
0
--
Apr 6, 2026
0
--
Apr 13, 2026
0
--

Views gained (weekly)

WeekViews gainedChange vs prev
Jan 1, 2026
1.98K
+1.98K
Jan 5, 2026
3.55K
+1.57K
Jan 12, 2026
4.12K
+573
Jan 19, 2026
4.59K
+465
Jan 26, 2026
4.34K
-244
Feb 2, 2026
4.65K
+309
Feb 9, 2026
4.3K
-356
Feb 16, 2026
4.21K
-89
Feb 23, 2026
3.99K
-216
Mar 2, 2026
3.59K
-400
Mar 9, 2026
3.46K
-126
Mar 17, 2026
3.13K
-331
Mar 23, 2026
3.78K
+649
Mar 30, 2026
4.13K
+348
Apr 6, 2026
3.69K
-436
Apr 13, 2026
3.22K
-477

About

Welcome to Direct Line's YouTube channel, featuring our great new car insurance, home insurance and pet insurance TV ads, a couple of classics from the archives and behind the scenes footage.

Handle
@directline
Joined
February 12, 2009

Growth Rankings

United KingdomUnited Kingdom · Cars And Vehicles

Subs gained

#4,457

Views gained

#2,316

Categories

Cars And VehiclesHow To And StylePeople And Blogs

More features coming

We're working on new analytics and tools. Stay tuned.