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Caitlin Costello

United Kingdom@caitlincostello  •  Joined November 4, 2016

Live
Sub 8.27K  |  View 2.94M  |  Video 2.12K
#1,502,467
#46,662United Kingdom
#1,238,620
#36,241United Kingdom

At a glance

Subscribers

Last 29 days

8.27K

+130 (+1.6%)

Views

Last 29 days

2.94M

+83.3K (+2.9%)

Videos

Last 29 days

2.12K

+42 (+2.0%)

Charts

Subscribers, views & videos over time

Tap on chart to see values
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Subscribers gained (weekly) · 6 mo

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Views gained (weekly) · 6 mo

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Subs milestone changes (up to 30)

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Views milestone changes (up to 30)

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Engagement

Avg. views per video

1.38K

Total views ÷ total videos

Views per subscriber

355×

Total views ÷ subscribers

Subs per video

4

Subscribers ÷ total videos

Revenue estimate

Details →

Total (all-time): $2.06K – $5.88K

Daily avg.: $2 – $6

Weekly avg.: $14 – $40

Last 29 days: $58 – $167

Based on estimated $0.7–$2 CPM.

Analytics tables

Analytics Table:Caitlin Costello

Date
subscribers
views
videos
Jul 6, 2026
Jul 6
Mon
8.27K
--
2.94M
+715
2.12K
+1
Jun 29, 2026
Jun 29
Mon
8.27K
+30
2.94M
+16.3K
2.12K
+7
Jun 22, 2026
Jun 22
Mon
8.24K
+40
2.92M
+24.9K
2.11K
+11
Jun 15, 2026
Jun 15
Mon
8.20K
+30
2.89M
+20.5K
2.10K
+10
Jun 14, 2026
Jun 14
Sun
8.17K
+30
2.87M
+20.7K
2.09K
+13
Jun 1, 2026
Jun 1
Mon
8.14K
+10
2.85M
+22.8K
2.08K
+15
May 25, 2026
May 25
Mon
8.13K
+20
2.83M
+20.5K
2.06K
+12
May 18, 2026
May 18
Mon
8.11K
+20
2.81M
+18.3K
2.05K
+10
May 11, 2026
May 11
Mon
8.09K
+40
2.79M
+23.4K
2.04K
+14
May 4, 2026
May 4
Mon
8.05K
--
2.77M
--
2.03K
--

Subscribers gained (weekly)

WeekSubscribers gainedChange vs prev
Jan 1, 2026
30
+30
Jan 5, 2026
80
+50
Jan 12, 2026
20
-60
Jan 19, 2026
60
+40
Jan 26, 2026
30
-30
Feb 2, 2026
60
+30
Feb 9, 2026
40
-20
Feb 16, 2026
50
+10
Feb 23, 2026
60
+10
Mar 2, 2026
30
-30
Mar 9, 2026
40
+10
Mar 17, 2026
20
-20
Mar 23, 2026
10
-10
Mar 30, 2026
40
+30
Apr 6, 2026
20
-20
Apr 13, 2026
40
+20

Views gained (weekly)

WeekViews gainedChange vs prev
Jan 1, 2026
12.8K
+12.8K
Jan 5, 2026
17.7K
+4.89K
Jan 12, 2026
17.7K
+9
Jan 19, 2026
20.7K
+2.99K
Jan 26, 2026
20.9K
+185
Feb 2, 2026
23.5K
+2.60K
Feb 9, 2026
20.8K
-2.68K
Feb 16, 2026
15.3K
-5.46K
Feb 23, 2026
17.5K
+2.21K
Mar 2, 2026
18.1K
+528
Mar 9, 2026
16.3K
-1.73K
Mar 17, 2026
25.0K
+8.70K
Mar 23, 2026
17.1K
-7.96K
Mar 30, 2026
20.6K
+3.50K
Apr 6, 2026
12.8K
-7.80K
Apr 13, 2026
17.5K
+4.74K

About

Welcome to Caitlin Costello—your vibrant destination for all things makeup, creativity, and authenticity! Here, I’m all about bold, bright, and unapologetic self-expression through makeup. Whether you're here for fun GRWMs, honest reviews, or colorful makeup inspiration, you're in the right place! I've been creating v…

Handle
@caitlincostello
Joined
November 4, 2016

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