Design Theory bannerDesign Theory banner
Design TheoryDesign Theory

Design Theory

United States@design.theory  •  Joined August 29, 2018

Live
Sub 778K  |  View 35.9M  |  Video 112
#88,993
#18,263United States
#383,592
#64,457United States

At a glance

Subscribers

Last 27 days

778K

+5K (+0.6%)

Views

Last 27 days

35.9M

+425K (+1.2%)

Videos

Last 27 days

112

— No change

Charts

Subscribers, views & videos over time

Tap on chart to see values
Loading chart...

Subscribers gained (weekly) · 6 mo

Loading chart...

Views gained (weekly) · 6 mo

Loading chart...

Subs milestone changes (up to 30)

Loading chart...

Views milestone changes (up to 30)

Loading chart...

Engagement

Avg. views per video

321K

Total views ÷ total videos

Views per subscriber

46×

Total views ÷ subscribers

Subs per video

6.95K

Subscribers ÷ total videos

Revenue estimate

Details →

Total (all-time): $25.1K – $71.9K

Daily avg.: $11 – $32

Weekly avg.: $77 – $221

Last 27 days: $298 – $851

Based on estimated $0.7–$2 CPM.

Analytics tables

Analytics Table:Design Theory

Date
subscribers
views
videos
Jun 1, 2026
Jun 1
Mon
778K
+1.00K
35.9M
+77.6K
112
--
May 25, 2026
May 25
Mon
777K
+1.00K
35.8M
+99.3K
112
--
May 18, 2026
May 18
Mon
776K
+1.00K
35.7M
+146K
112
--
May 11, 2026
May 11
Mon
775K
+2.00K
35.6M
+115K
112
--
May 4, 2026
May 4
Mon
773K
+2.00K
35.5M
+165K
112
--
Apr 27, 2026
Apr 27
Mon
771K
+2.00K
35.3M
+188K
112
--
Apr 20, 2026
Apr 20
Mon
769K
+3.00K
35.1M
+199K
112
--
Apr 13, 2026
Apr 13
Mon
766K
+4.00K
34.9M
+310K
112
--
Apr 6, 2026
Apr 6
Mon
762K
+6.00K
34.6M
+368K
112
--
Mar 30, 2026
Mar 30
Mon
756K
--
34.2M
--
112
--

Subscribers gained (weekly)

WeekSubscribers gainedChange vs prev
Dec 1, 2025
3.00K
+3.00K
Dec 8, 2025
2.00K
-1.00K
Dec 15, 2025
3.00K
+1.00K
Dec 22, 2025
4.00K
+1.00K
Dec 29, 2025
1.00K
-3.00K
Jan 1, 2026
3.00K
+2.00K
Jan 5, 2026
6.00K
+3.00K
Jan 12, 2026
2.00K
-4.00K
Jan 19, 2026
3.00K
+1.00K
Jan 26, 2026
2.00K
-1.00K
Feb 2, 2026
3.00K
+1.00K
Feb 9, 2026
3.00K
--
Feb 16, 2026
2.00K
-1.00K
Feb 23, 2026
2.00K
--
Mar 2, 2026
5.00K
+3.00K
Mar 9, 2026
4.00K
-1.00K

Views gained (weekly)

WeekViews gainedChange vs prev
Dec 1, 2025
174K
+174K
Dec 8, 2025
150K
-24.1K
Dec 15, 2025
223K
+72.9K
Dec 22, 2025
237K
+13.8K
Dec 29, 2025
66.5K
-171K
Jan 1, 2026
136K
+70.3K
Jan 5, 2026
305K
+169K
Jan 12, 2026
141K
-164K
Jan 19, 2026
160K
+19.3K
Jan 26, 2026
111K
-49.1K
Feb 2, 2026
281K
+170K
Feb 9, 2026
239K
-42.0K
Feb 16, 2026
159K
-80.1K
Feb 23, 2026
147K
-12.3K
Mar 2, 2026
370K
+222K
Mar 9, 2026
241K
-128K

About

Design Theory explores how design shapes our culture and our behaviors. Design Theory is run by John Mauriello. He is a creative director, industrial designer, and a former Adjunct Professor at California College of the Arts. He has done design work for some of the biggest brands in the world.

Joined
August 29, 2018

Growth Rankings

United StatesUnited States · Education

Subs gained

#1,643

Views gained

#4,164

Categories

EducationHow To And StylePeople And Blogs

More features coming

We're working on new analytics and tools. Stay tuned.