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STEPHANIE TOMS

United Kingdom@stephanietoms  •  Joined August 12, 2012

Live
Sub 500K  |  View 73.7M  |  Video 991
#136,223
#3,470United Kingdom
#254,478
#6,202United Kingdom

At a glance

Subscribers

Last 29 days

500K

— No change

Views

Last 29 days

73.7M

+137K (+0.2%)

Videos

Last 29 days

991

+3 (+0.3%)

Charts

Subscribers, views & videos over time

Tap on chart to see values
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Subscribers gained (weekly) · 6 mo

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Views gained (weekly) · 6 mo

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Subs milestone changes (up to 30)

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Views milestone changes (up to 30)

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Engagement

Avg. views per video

74.4K

Total views ÷ total videos

Views per subscriber

147×

Total views ÷ subscribers

Subs per video

505

Subscribers ÷ total videos

Revenue estimate

Details →

Total (all-time): $51.6K – $147K

Daily avg.: $3 – $9

Weekly avg.: $23 – $66

Last 29 days: $96 – $274

Based on estimated $0.7–$2 CPM.

Analytics tables

Analytics Table:STEPHANIE TOMS

Date
subscribers
views
videos
Jul 28, 2026
Jul 28
Tue
500K
--
73.7M
+14.6K
991
--
Jul 20, 2026
Jul 20
Mon
500K
--
73.7M
+24.5K
991
--
Jul 13, 2026
Jul 13
Mon
500K
--
73.7M
+33.0K
991
+1
Jul 6, 2026
Jul 6
Mon
500K
--
73.6M
+39.3K
990
+2
Jun 29, 2026
Jun 29
Mon
500K
--
73.6M
+61.7K
988
+3
Jun 22, 2026
Jun 22
Mon
500K
--
73.5M
+43.8K
985
+1
Jun 15, 2026
Jun 15
Mon
500K
--
73.5M
+50.6K
984
+2
Jun 14, 2026
Jun 14
Sun
500K
--
73.4M
+49.4K
982
+2
Jun 1, 2026
Jun 1
Mon
500K
--
73.4M
+32.2K
980
+2
May 25, 2026
May 25
Mon
500K
--
73.3M
--
978
--

Subscribers gained (weekly)

WeekSubscribers gainedChange vs prev
Feb 2, 2026
-1.00K
-1.00K
Feb 9, 2026
0
+1.00K
Feb 16, 2026
0
--
Feb 23, 2026
0
--
Mar 2, 2026
0
--
Mar 9, 2026
0
--
Mar 16, 2026
0
--
Mar 23, 2026
0
--
Mar 30, 2026
0
--
Apr 6, 2026
0
--
Apr 13, 2026
0
--
Apr 20, 2026
0
--
Apr 27, 2026
0
--
May 4, 2026
0
--
May 11, 2026
0
--
May 18, 2026
0
--

Views gained (weekly)

WeekViews gainedChange vs prev
Jan 31, 2026
1.41K
--
Feb 2, 2026
9.54K
+8.13K
Feb 9, 2026
12.9K
+3.41K
Feb 16, 2026
193K
+180K
Feb 23, 2026
21.9K
-171K
Mar 2, 2026
49.2K
+27.2K
Mar 9, 2026
55.8K
+6.57K
Mar 16, 2026
29.3K
-26.4K
Mar 23, 2026
23.8K
-5.45K
Mar 30, 2026
38.8K
+14.9K
Apr 6, 2026
62.3K
+23.5K
Apr 13, 2026
44.6K
-17.7K
Apr 20, 2026
32.8K
-11.7K
Apr 27, 2026
27.1K
-5.71K
May 4, 2026
17.4K
-9.68K
May 11, 2026
32.2K
+14.8K

About

Hey! I’m Steph - your beauty guinea pig with a thousand faces. I post makeup reviews, test affordable beauty products, and find the best drugstore makeup dupes so you don’t have to. Expect makeup transformations, unfiltered opinions, and the occasional chaotic side quest. New videos every week! Hit subscribe and become…

Handle
@stephanietoms
Joined
August 12, 2012

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