Sweet Impact
@thesweetimpact • Joined January 10, 2010
At a glance
Subscribers
Last 29 days3.52M
Views
Last 29 days1.13B
Videos
Last 29 days431
Charts
Subscribers, views & videos over time
Subscribers gained (weekly) · 6 mo
Views gained (weekly) · 6 mo
Subs milestone changes (up to 30)
Views milestone changes (up to 30)
Engagement
Avg. views per video
2.63M
Total views ÷ total videos
Views per subscriber
322×
Total views ÷ subscribers
Subs per video
8.18K
Subscribers ÷ total videos
Revenue estimate
Details →Total (all-time): $794K – $2.27M
Daily avg.: $265 – $758
Weekly avg.: $1.85K – $5.30K
Last 29 days: $7.69K – $21.9K
Based on estimated $0.7–$2 CPM.
Analytics tables
Analytics Table:Sweet Impact
| Date | subscribers | views | videos |
|---|---|---|---|
Jul 13, 2026 Jul 13 Mon | 3.52M -- | 1.13B +2.09M | 431 +4 |
Jul 6, 2026 Jul 6 Mon | 3.52M +10.0K | 1.13B +2.31M | 427 +6 |
Jun 29, 2026 Jun 29 Mon | 3.51M -- | 1.13B +1.73M | 421 +1 |
Jun 22, 2026 Jun 22 Mon | 3.51M -- | 1.12B +3.18M | 420 +4 |
Jun 15, 2026 Jun 15 Mon | 3.51M +10.0K | 1.12B +6.14M | 416 +3 |
Jun 14, 2026 Jun 14 Sun | 3.50M +10.0K | 1.12B +3.16M | 413 +5 |
Jun 1, 2026 Jun 1 Mon | 3.49M -- | 1.11B +906K | 408 +2 |
May 25, 2026 May 25 Mon | 3.49M -- | 1.11B +1.41M | 406 +4 |
May 18, 2026 May 18 Mon | 3.49M +10.0K | 1.11B +1.44M | 402 +3 |
May 11, 2026 May 11 Mon | 3.48M -- | 1.11B -- | 399 -- |
Subscribers gained (weekly)
| Week | Subscribers gained | Change vs prev |
|---|---|---|
Jan 1, 2026 | 0 | -- |
Jan 5, 2026 | 0 | -- |
Jan 12, 2026 | 0 | -- |
Jan 19, 2026 | 0 | -- |
Jan 26, 2026 | 10.0K | +10.0K |
Feb 2, 2026 | 0 | -10.0K |
Feb 9, 2026 | 0 | -- |
Feb 16, 2026 | 0 | -- |
Feb 23, 2026 | 0 | -- |
Mar 2, 2026 | 0 | -- |
Mar 9, 2026 | 10.0K | +10.0K |
Mar 16, 2026 | 0 | -10.0K |
Mar 23, 2026 | 0 | -- |
Mar 30, 2026 | 0 | -- |
Apr 6, 2026 | 0 | -- |
Apr 13, 2026 | 0 | -- |
Views gained (weekly)
| Week | Views gained | Change vs prev |
|---|---|---|
Jan 1, 2026 | 701K | +701K |
Jan 5, 2026 | 974K | +273K |
Jan 12, 2026 | 827K | -147K |
Jan 19, 2026 | 967K | +139K |
Jan 26, 2026 | 2.80M | +1.83M |
Feb 2, 2026 | 1.40M | -1.39M |
Feb 9, 2026 | 1.17M | -230K |
Feb 16, 2026 | 1.07M | -101K |
Feb 23, 2026 | 1.34M | +273K |
Mar 2, 2026 | 1.05M | -294K |
Mar 9, 2026 | 2.38M | +1.33M |
Mar 16, 2026 | 1.60M | -787K |
Mar 23, 2026 | 719K | -880K |
Mar 30, 2026 | 1.55M | +839K |
Apr 6, 2026 | 908K | -650K |
Apr 13, 2026 | 1.14M | +235K |
About
My name is Robert Lucas, founder of The Sweet Impact! I am a cake artist and baker who you may recognize from Netflix's "The Big Nailed It Challenge" and Hulu's "Baker's Dozen." Whether you're just starting out or already a pro, I have all the tips, tricks, and tutorials to level up your cake game. Learn how to bake,…
- Handle
- @thesweetimpact
- Joined
- January 10, 2010
More features coming
We're working on new analytics and tools. Stay tuned.
More features coming
We're working on new analytics and tools. Stay tuned.