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Former MerchandiseFormer Merchandise

Former Merchandise

United States@formermerchandise  •  Joined May 1, 2017

Live
Sub 6.39K  |  View 553K  |  Video 35
#1,610,471
#261,386United States
#2,047,608
#302,738United States

At a glance

Subscribers

Last 29 days

6.39K

+510 (+8.7%)

Views

Last 29 days

553K

+63.5K (+13.0%)

Videos

Last 29 days

35

+3 (+9.4%)

Charts

Subscribers, views & videos over time

Tap on chart to see values
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Subscribers gained (weekly) · 6 mo

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Views gained (weekly) · 6 mo

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Subs milestone changes (up to 30)

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Views milestone changes (up to 30)

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Engagement

Avg. views per video

15.8K

Total views ÷ total videos

Views per subscriber

86×

Total views ÷ subscribers

Subs per video

183

Subscribers ÷ total videos

Revenue estimate

Details →

Total (all-time): $387 – $1.10K

Daily avg.: $2 – $4

Weekly avg.: $11 – $31

Last 29 days: $44 – $127

Based on estimated $0.7–$2 CPM.

Analytics tables

Analytics Table:Former Merchandise

Date
subscribers
views
videos
Jun 22, 2026
Jun 22
Mon
6.39K
+40
553K
+2.93K
35
--
Jun 15, 2026
Jun 15
Mon
6.35K
+40
550K
+6.52K
35
--
Jun 14, 2026
Jun 14
Sun
6.31K
+130
543K
+19.1K
35
+1
Jun 1, 2026
Jun 1
Mon
6.18K
+290
524K
+33.9K
34
+2
May 25, 2026
May 25
Mon
5.89K
+20
490K
+1.67K
32
--
May 18, 2026
May 18
Mon
5.87K
+20
488K
+3.10K
32
--
May 11, 2026
May 11
Mon
5.85K
+60
485K
+6.49K
32
+1
May 4, 2026
May 4
Mon
5.79K
+130
479K
+12.6K
31
+1
Apr 27, 2026
Apr 27
Mon
5.66K
+10
466K
+1.24K
30
--
Apr 20, 2026
Apr 20
Mon
5.65K
--
465K
--
30
--

Subscribers gained (weekly)

WeekSubscribers gainedChange vs prev
Jan 5, 2026
0
--
Jan 12, 2026
10
+10
Jan 19, 2026
0
-10
Jan 26, 2026
10
+10
Feb 2, 2026
30
+20
Feb 9, 2026
30
--
Feb 16, 2026
20
-10
Feb 23, 2026
100
+80
Mar 2, 2026
50
-50
Mar 9, 2026
240
+190
Mar 17, 2026
30
-210
Mar 23, 2026
30
--
Mar 30, 2026
20
-10
Apr 6, 2026
20
--
Apr 13, 2026
10
-10
Apr 20, 2026
20
+10

Views gained (weekly)

WeekViews gainedChange vs prev
Jan 5, 2026
1.32K
+1.32K
Jan 12, 2026
815
-509
Jan 19, 2026
910
+95
Jan 26, 2026
928
+18
Feb 2, 2026
3.76K
+2.83K
Feb 9, 2026
2.37K
-1.39K
Feb 16, 2026
1.68K
-693
Feb 23, 2026
10.4K
+8.73K
Mar 2, 2026
2.30K
-8.11K
Mar 9, 2026
21.0K
+18.7K
Mar 17, 2026
4.25K
-16.7K
Mar 23, 2026
2.23K
-2.02K
Mar 30, 2026
2.36K
+128
Apr 6, 2026
1.70K
-659
Apr 13, 2026
1.99K
+289
Apr 20, 2026
1.89K
-100

About

Independently rider owned and operated, FORMER was founded in 2017 by Craig Anderson, Dane Reynolds, Austyn Gillette, and Dylan Rieder (rest in peace). The brand is a true reflection of us as founders, and our vision to create something different. Former is the company we wanted to ride for, producing the movies we wan…

Handle
@formermerchandise
Joined
May 1, 2017

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