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Nykaa

India@nykaa  •  Joined March 10, 2014

Live
Sub 1.68M  |  View 212M  |  Video 672
#38,959
#8,171India
#116,996
#21,749India

At a glance

Subscribers

Last 29 days

1.68M

— No change

Views

Last 29 days

212M

-20.5M (-8.8%)

Videos

Last 29 days

672

-70 (-9.4%)

Charts

Subscribers, views & videos over time

Tap on chart to see values
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Subscribers gained (weekly) · 6 mo

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Views gained (weekly) · 6 mo

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Subs milestone changes (up to 30)

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Views milestone changes (up to 30)

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Engagement

Avg. views per video

315K

Total views ÷ total videos

Views per subscriber

126×

Total views ÷ subscribers

Subs per video

2.51K

Subscribers ÷ total videos

Revenue estimate

Details →

Total (all-time): $148K – $424K

Last 29 days: $-14.3K – $-41.0K

Based on estimated $0.7–$2 CPM.

Analytics tables

Analytics Table:Nykaa

Date
subscribers
views
videos
Jul 20, 2026
Jul 20
Mon
1.68M
--
212M
+11.4K
672
--
Jul 13, 2026
Jul 13
Mon
1.68M
--
212M
+432K
672
+5
Jul 6, 2026
Jul 6
Mon
1.68M
--
211M
+237K
667
+4
Jun 29, 2026
Jun 29
Mon
1.68M
--
211M
-23.3M
663
-81
Jun 22, 2026
Jun 22
Mon
1.68M
--
234M
+2.19M
744
+2
Jun 15, 2026
Jun 15
Mon
1.68M
--
232M
+1.05M
742
+1
Jun 14, 2026
Jun 14
Sun
1.68M
--
231M
+463K
741
+3
Jun 1, 2026
Jun 1
Mon
1.68M
--
231M
+538K
738
+9
May 25, 2026
May 25
Mon
1.68M
+10.0K
230M
+3.64M
729
+3
May 18, 2026
May 18
Mon
1.67M
--
226M
--
726
--

Subscribers gained (weekly)

WeekSubscribers gainedChange vs prev
Jan 1, 2026
0
--
Jan 5, 2026
0
--
Jan 12, 2026
0
--
Jan 19, 2026
10.0K
+10.0K
Jan 26, 2026
0
-10.0K
Feb 2, 2026
0
--
Feb 9, 2026
0
--
Feb 16, 2026
0
--
Feb 23, 2026
10.0K
+10.0K
Mar 2, 2026
0
-10.0K
Mar 9, 2026
0
--
Mar 17, 2026
0
--
Mar 23, 2026
0
--
Mar 30, 2026
10.0K
+10.0K
Apr 6, 2026
0
-10.0K
Apr 13, 2026
0
--

Views gained (weekly)

WeekViews gainedChange vs prev
Jan 1, 2026
1.43M
+1.43M
Jan 5, 2026
821K
-613K
Jan 12, 2026
1.73M
+910K
Jan 19, 2026
5.50M
+3.76M
Jan 26, 2026
9.37M
+3.87M
Feb 2, 2026
1.04M
-8.32M
Feb 9, 2026
5.97M
+4.93M
Feb 16, 2026
4.47M
-1.49M
Feb 23, 2026
5.32M
+850K
Mar 2, 2026
2.22M
-3.10M
Mar 9, 2026
1.00M
-1.21M
Mar 17, 2026
3.44M
+2.44M
Mar 23, 2026
8.81M
+5.36M
Mar 30, 2026
9.21M
+399K
Apr 6, 2026
2.54M
-6.67M
Apr 13, 2026
4.15M
+1.61M

About

Welcome to NykaaTV – the go-to place for all things beauty, by everyone in beauty! 💄💖 Serving looks, trends, and real talk – straight from the beautyverse. Tune in for: 💖 Expert skincare, makeup, haircare recommendations 💖 Fun beauty-first content, challenges & viral trends Download the Nykaa App: iOS: https://ap…

Handle
@nykaa
Joined
March 10, 2014

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