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Nykaa

India@nykaa  •  Joined March 10, 2014

Live
Sub 1.68M  |  View 230M  |  Video 733
#38,462
#8,074India
#105,880
#19,538India

At a glance

Subscribers

Last 29 days

1.68M

+30K (+1.8%)

Views

Last 29 days

230M

+4.26M (+1.9%)

Videos

Last 29 days

733

+20 (+2.8%)

Charts

Subscribers, views & videos over time

Tap on chart to see values
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Subscribers gained (weekly) · 6 mo

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Views gained (weekly) · 6 mo

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Subs milestone changes (up to 30)

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Views milestone changes (up to 30)

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Engagement

Avg. views per video

314K

Total views ÷ total videos

Views per subscriber

137×

Total views ÷ subscribers

Subs per video

2.30K

Subscribers ÷ total videos

Revenue estimate

Details →

Total (all-time): $161K – $461K

Daily avg.: $103 – $294

Weekly avg.: $721 – $2.06K

Last 29 days: $2.98K – $8.53K

Based on estimated $0.7–$2 CPM.

Analytics tables

Analytics Table:Nykaa

Date
subscribers
views
videos
Jun 1, 2026
Jun 1
Mon
1.68M
--
230M
+380K
733
+4
May 25, 2026
May 25
Mon
1.68M
+10.0K
230M
+3.64M
729
+3
May 18, 2026
May 18
Mon
1.67M
+20.0K
226M
+2.45M
726
+3
May 11, 2026
May 11
Mon
1.65M
--
224M
+714K
723
+2
May 4, 2026
May 4
Mon
1.65M
--
223M
-2.87M
721
-5
Apr 27, 2026
Apr 27
Mon
1.65M
+10.0K
226M
-766M
726
-2.40K
Apr 20, 2026
Apr 20
Mon
1.64M
+20.0K
993M
+6.21M
3.13K
+11
Apr 13, 2026
Apr 13
Mon
1.62M
--
986M
+4.15M
3.12K
+13
Apr 6, 2026
Apr 6
Mon
1.62M
--
982M
+2.54M
3.11K
+15
Mar 30, 2026
Mar 30
Mon
1.62M
--
980M
--
3.09K
--

Subscribers gained (weekly)

WeekSubscribers gainedChange vs prev
Dec 1, 2025
0
--
Dec 8, 2025
0
--
Dec 15, 2025
0
--
Dec 22, 2025
0
--
Dec 29, 2025
0
--
Jan 1, 2026
0
--
Jan 5, 2026
0
--
Jan 12, 2026
0
--
Jan 19, 2026
10.0K
+10.0K
Jan 26, 2026
0
-10.0K
Feb 2, 2026
0
--
Feb 9, 2026
0
--
Feb 16, 2026
0
--
Feb 23, 2026
10.0K
+10.0K
Mar 2, 2026
0
-10.0K
Mar 9, 2026
0
--

Views gained (weekly)

WeekViews gainedChange vs prev
Dec 1, 2025
3.79M
+3.79M
Dec 8, 2025
2.04M
-1.75M
Dec 15, 2025
3.26M
+1.22M
Dec 22, 2025
6.78M
+3.52M
Dec 29, 2025
3.51M
-3.27M
Jan 1, 2026
1.43M
-2.07M
Jan 5, 2026
821K
-613K
Jan 12, 2026
1.73M
+910K
Jan 19, 2026
5.50M
+3.76M
Jan 26, 2026
9.37M
+3.87M
Feb 2, 2026
1.04M
-8.32M
Feb 9, 2026
5.97M
+4.93M
Feb 16, 2026
4.47M
-1.49M
Feb 23, 2026
5.32M
+850K
Mar 2, 2026
2.22M
-3.10M
Mar 9, 2026
1.00M
-1.21M

About

Welcome to NykaaTV – the go-to place for all things beauty, by everyone in beauty! 💄💖 Serving looks, trends, and real talk – straight from the beautyverse. Tune in for: 💖 Expert skincare, makeup, haircare recommendations 💖 Fun beauty-first content, challenges & viral trends Download the Nykaa App: iOS: https://ap…

Handle
@nykaa
Joined
March 10, 2014

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