The Big, Secretive Business Of Amazon’s 100+ Private-Label Brands
Published October 12, 2022
Views 2.99M | Likes 27.8K | Comments 1.87K
At a glance
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Performance vs. channel
Outlier score
Engagement rate
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About
Amazon has 118+ private label brands, some that carry the Amazon name and others cleverly disguised without it. And it’s been accused of using its data prowess to make nearly identical versions of bestselling brand-name items, like Peak Design’s Everyday Sling Bag. Amazon says it’s continuing to invest in its popular…
- Published
- October 12, 2022
- Made for kids
- No
More features coming
We're working on new analytics and tools. Stay tuned.