3:29Long-form

BLACKPINK - '불장난 (PLAYING WITH FIRE)' M/V

South KoreaPublished October 31, 2016

Views 973M  |  Likes 9.30M  |  Comments 550K
Views#1,178Global
Views#28South Korea

Channel

BLACKPINKBLACKPINK
101M subs668 videosJun 2016

This video has 973M views and 9.30M likes, ranking #1,178 globally among tracked YouTube videos by view count.

At a glance

Views

973,175,425

Likes

9,301,691

Comments

550,209

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $681K – $1.94M

Based on estimated $0.7–$2 CPM.

About

BLACKPINK - 불장난 (PLAYING WITH FIRE) 우리 엄만 매일 내게 말했어 언제나 남자 조심하라고 사랑은 마치 불장난 같아서 다치니까 Eh 엄마 말이 꼭 맞을지도 몰라 널 보면 내 맘이 뜨겁게 달아올라 두려움보단 널 향한 끌림이 더 크니까 Eh 멈출 수 없는 이 떨림은 On and on and on 내 전부를 너란 세상에 다 던지고 싶어 Look at me look at me now 이렇게 넌 날 애태우고 있잖아 끌 수 없어 우리 사랑은 불장난 My love is on fire Now burn baby burn 불장난 My love is on fi…

Published
October 31, 2016
Made for kids
No

More features coming

We're working on new analytics and tools. Stay tuned.

Frequently asked questions

How accurate are these YouTube video analytics?

View, like, and comment counts come from YouTube's public API and refresh regularly. Growth and revenue figures are estimates built from tracked historical data, so they can differ slightly from what the creator sees privately in YouTube Studio.

What is the outlier score?

How this video's views compare to the channel's usual Shorts or long-form video. A 2x score means double the usual views for that channel, 0.5x means half.

What is engagement rate and how is it calculated?

Likes and comments per view, compared to this channel's typical engagement rate — shown as above or below what's usual for the channel.

How is the revenue estimate calculated?

It's a rough public estimate based on a $0.7–$2.0 CPM (revenue per 1,000 views) applied to view count — not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.

Is this YouTube video analytics checker free?

Yes. You get 10 free channel and video analytics lookups per rolling hour without an account — logging in, which is also free, removes that limit entirely.