0:53Shorts

They Used Diddy to Build Cîroc—Then Cut Him Out?

United StatesPublished May 28, 2025

Views 133K  |  Likes 2.2K  |  Comments 59
Views#1,158,478Global
Views#245,353United States

Channel

ValuetainmentValuetainment
7.16M subs12.4K videosNov 2012

At a glance

Views

133,492

Likes

2,200

Comments

59

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $93 – $267

Based on estimated $0.7–$2 CPM.

About

In 2007, Diddy helped turn Cîroc into a billion-dollar vodka empire through a rare 50/50 deal with liquor giant Diageo. Now, after years of explosive growth and a tequila expansion, he's suing them, claiming betrayal, racism, and corporate sabotage.

Published
May 28, 2025
Made for kids
No

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