10:21Long-form

I Built Vital Farms: A $460 Million Business Selling $10 Eggs

United StatesPublished October 3, 2023

Views 1.45M  |  Likes 17.6K  |  Comments 1.22K
Views#596,932Global
Views#140,121United States

Channel

CNBC Make ItCNBC Make It
1.99M subs3.16K videosNov 2016

At a glance

Views

1,451,183

Likes

17,605

Comments

1,229

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $1.01K – $2.90K

Based on estimated $0.7–$2 CPM.

About

A self-described "serial entrepreneur," Matt O'Hayer has started nearly 50 businesses in his life. In 2007, though, he decided to begin a network of family-run farms that produce high-quality, pasture-raised eggs. With 27 acres of land and 20 Rhode Island Red hens in Austin, TX, Matt's dream -- and a $460 million busin…

Published
October 3, 2023
Made for kids
No

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