Why Dunkin' Is Taking On Starbucks And Betting On Coffee
Published September 10, 2019
This video has 2.23M views and 21.6K likes, ranking #2,426,491 globally among tracked YouTube videos by view count.
At a glance
Views
2,234,850
Likes
21,641
Comments
3,151
Performance vs. channel
Outlier score
Engagement rate
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We're working on new analytics and tools. Stay tuned.
About
Dunkin' (formerly known as Dunkin' Donuts) is spending $100 million to become a major player in coffee. CEO Dave Hoffmann says espresso is going to be key to fueling the company's long-term growth. The shift in strategy comes at a time when traffic in stores has slowed and annual comparable store sales have taken a dip…
- Published
- September 10, 2019
- Made for kids
- No
More features coming
We're working on new analytics and tools. Stay tuned.
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View, like, and comment counts come from YouTube's public API and refresh regularly. Growth and revenue figures are estimates built from tracked historical data, so they can differ slightly from what the creator sees privately in YouTube Studio.
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How this video's views compare to the channel's usual Shorts or long-form video. A 2x score means double the usual views for that channel, 0.5x means half.
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