2:43Long-form

How Anthropic uses Claude in Marketing

Published January 27, 2026

Views 154K  |  Likes 3.73K  |  Comments 65
Views#1,120,639Global
Views#311,886Unknown country

Channel

ClaudeClaude
545K subs174 videosJan 2026

At a glance

Views

154,805

Likes

3,738

Comments

65

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $108 – $310

Based on estimated $0.7–$2 CPM.

About

There’s an opportunity developing for marketing teams that adopt tools like Claude Code to spend less time on repetitive execution and more time on the things that matter to their job. Austin Lau, growth marketer at Anthropic, shares how he went from never having opened a terminal to building Figma plugins and automate…

Published
January 27, 2026
Made for kids
No

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