6:28Long-form

How Toilet Paper Companies Dealt With The 845% Demand Spike | Big Business

United StatesPublished July 12, 2020

Views 1.89M  |  Likes 25.1K  |  Comments 2.59K
Views#533,502Global
Views#126,601United States

Channel

Business InsiderBusiness Insider
10.6M subs8.06K videosOct 2009

At a glance

Views

1,895,602

Likes

25,126

Comments

2,597

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $1.32K – $3.79K

Based on estimated $0.7–$2 CPM.

About

A run on toilet paper left shelves empty across the US. But why did this happen? Turns out, it wasn't just hoarders' fault. Sure, panic buying was part of it. But coupled with a division between commercial and consumer manufacturing of toilet paper, rolls were cleared from retail stores. We spoke with a consumer behavi…

Published
July 12, 2020
Made for kids
No

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