10:51Long-form

Why Ceremonial-Grade Matcha Is So Expensive | So Expensive | Business Insider

United StatesPublished August 9, 2022

Views 5.72M  |  Likes 80.5K  |  Comments 1.11K
Views#309,685Global
Views#76,455United States

Channel

Business InsiderBusiness Insider
10.6M subs8.06K videosOct 2009

At a glance

Views

5,727,051

Likes

80,542

Comments

1,112

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $4.01K – $11.4K

Based on estimated $0.7–$2 CPM.

About

The greener matcha is, the smoother and more complex its flavor. But not all matcha is the same. Matcha at its highest quality is referred to as ceremonial-grade, because of the central role it plays in Japanese tea ceremonies. And while this bright green powder takes a few seconds to dissolve in water, it takes an ent…

Published
August 9, 2022
Made for kids
No

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