The Complete History of Chipotle, in 3 Minutes

Published February 3, 2016

Views 342K | Likes 3.40K | Comments 185

Views#935,837

Views#205,775

Channel

Bloomberg Originals

Bloomberg Originals

5.13M subs•49.4K videos•Mar 2006

Views

342,755

Likes

3,407

Comments

185

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Total (all-time): $240 – $686

Based on estimated $0.7–$2 CPM.

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About

Chipotle was founded in Denver in 1993 and grew to be one of the most successful fast-food companies ever. This video explains how Chipotle founder Steve Ells turned his love of burritos into a chain of about 500 restaurants over the past twenty years. Like this video? Subscribe to Bloomberg Business on YouTube: http…

Published: February 3, 2016
Made for kids: No

More features coming

We're working on new analytics and tools. Stay tuned.