1:27Long-form

The Gucci Aria Advertising Campaign

ItalyPublished September 10, 2021

Views 2.95M  |  Likes 36.3K  |  Comments 369
Views#436,614Global
Views#1,836Italy

Channel

GUCCIGUCCI
1.47M subs1.46K videosOct 2008

At a glance

Views

2,957,786

Likes

36,331

Comments

369

Performance vs. channel

Outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $2.07K – $5.91K

Based on estimated $0.7–$2 CPM.

About

Presenting the new Gucci Aria campaign, envisioned by Alessandro Michele as an exploration of the Ontology of Desire. Set in the secretive and seductive atmosphere of a hotel, the choice of location speaks to the place where it all began The Savoy Hotel in London where founder Guccio Gucci worked as a liftboy in his yo…

Published
September 10, 2021
Made for kids
No

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