3:27Long-form

One Direction - What Makes You Beautiful (Official Video)

Published August 19, 2011

Views 1.74B  |  Likes 12.9M  |  Comments 1.20M
Views#431Global
Views#141Unknown country

Channel

OneDirectionVEVOOneDirectionVEVO
21.5M subs•266 videos•Dec 2010

At a glance

Views

1,745,393,295

Likes

12,970,978

Comments

1,203,718

Performance vs. channel

All-time outlier score

Engagement rate

Revenue estimate

Details →

Total (all-time): $1.22M – $3.49M

Based on estimated $0.7–$2 CPM.

About

One Direction – What Makes You Beautiful (Official Video) Follow on Spotify - https://1D.lnk.to/Spotify Listen on Apple Music - https://1D.lnk.to/AppleMusic Listen on Amazon Music - https://1D.lnk.to/AmazonMusic Listen on Deezer - https://1D.lnk.to/Deezer Listen on YouTube Music - https://smarturl.it/OneDirection_YTMu…

Published
August 19, 2011
Made for kids
No

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How One Direction - What Makes You Beautiful (Official Video) is doing

It has 1.74B views in total. It ranks #431 among tracked YouTube videos by views.

Key facts about One Direction - What Makes You Beautiful (Official Video)

Total views
1.74B
Total likes
12.9M
Total comments
1.20M
Published
August 19, 2011
Global rank by views
#431

Frequently asked questions

How many views does One Direction - What Makes You Beautiful (Official Video) have?

One Direction - What Makes You Beautiful (Official Video) has 1,745,393,295 views, 12,970,978 likes and 1,203,718 comments, ranking #431 among tracked YouTube videos by views.

How accurate are these YouTube video analytics?

View, like, and comment counts come from YouTube's public API and refresh regularly. Growth and revenue figures are estimates built from tracked historical data, so they can differ slightly from what the creator sees privately in YouTube Studio.

What is the outlier score?

How this video's views compare to the channel's usual Shorts or long-form video. A 2x score means double the usual views for that channel, 0.5x means half.

What is engagement rate and how is it calculated?

Likes and comments per view, compared to this channel's typical engagement rate — shown as above or below what's usual for the channel.

How is the revenue estimate calculated?

It's a rough public estimate based on a $0.7–$2.0 CPM (revenue per 1,000 views) applied to view count — not actual creator earnings, which depend on ad rates, audience geography, and monetization settings YouTube doesn't expose publicly.

Is this YouTube video analytics checker free?

Yes. You get 10 free channel and video analytics lookups per 24 hours without an account — logging in, which is also free, removes that limit entirely.