
Inside the Nudge Unit: how small changes can make a big difference
Published September 25, 2015
Views 16.5K | Likes 140 | Comments 19
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Speaker(s): Dr David Halpern Chair: Dr Barbara Fasolo Recorded on 15 September 2015 It all started as a cautious experiment. In 2010, David Cameron set up the Behavioural Insights Team (BIT or ‘Nudge Unit’) at 10 Downing Street. Plans were greeted with wry amusement from the media and deep scepticism from the corrid…
- Published
- September 25, 2015
- Made for kids
- No
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